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Senior Marketing Manager - Integrated Marketing Team

Own our integrated marketing campaigns and drive brand metrics across channels
Mountain View, California, United StatesSan Francisco, California, United StatesAtlanta, Georgia, United States
Senior
3 days ago
Intuit

Intuit

Provides financial management, tax preparation, and accounting software solutions for individuals, small businesses, and self-employed professionals.

Senior Marketing Manager

Intuit is committed to powering prosperity around the world for consumers, small businesses and the self-employed through its ecosystem of innovative financial management solutions. We are searching for a Senior Marketing Manager to support the Intuit brand via a passion for creative strategy and integrated planning and execution. The candidate should be a creative innovator and strategic communications business partner. The candidate should have a proven track record of developing and delivering strategic creative assets for integrated brand campaigns in a fast-paced and collaborative environment.

Responsibilities

Integrated Marketing

  • Steer the strategy and development of creative to drive key brand metrics of Intuit brand, in partnership with owned, earned, corporate responsibility, sponsorships, social, corporate affairs and internal communication teams
  • Drive impactful results through campaign planning working in strategic partnership with creative and integrated teams including developing creative workback plans and integrated reviews
  • Drive creative task briefs for initiatives and channel assets aligned with topline strategy and creative brief/concepts
  • Participate in creative reviews of channel assets; providing insight and feedback to what makes creative drive impact and is on creative brief

Qualifications

What you'll bring:

  • 4+ years marketing experience, including supporting creative strategy and development across multi-channel, integrated marketing campaigns
  • Experience of T-shaped leadership and strong collaboration with teams to achieve joint business goals
  • Proven ability to support creative development, working with in-house and external creative agencies with fixed budgets
  • Experience in evaluating channel creative; knowledgeable in what makes creative relevant and fit for platform, success in optimizing creative for channels
  • Experience managing budgets, a plus if they've been multi-million dollar budgets
  • A passion for creative work across all channels: Linear, Social, Audio, OOH, activations
  • You'll be an awesome fit if:

    • Excellent strategic thinking and creative problem solving skills, ability to glean insights, develop a vision and make it come to life with actionable plans
    • Passionate about campaigns that deliver impactful storytelling and creative executions
    • Previous creative development experience and deep understanding of media channel trends
    • Operates well in an environment of rapid change and ambiguity, role modeling ability to manage multiple projects with fast paced delivery
    • Customer focused; holds self accountable for identifying and leveraging big customer insights to drive growth
    • Builds strong relationships with cross-functional stakeholders across all levels of the business
    • Positive, can-do attitude with exceptional written and verbal communication skills

    Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs. Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:

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Senior Marketing Manager - Integrated Marketing Team
Mountain View, California, United States
Marketing
About Intuit
Provides financial management, tax preparation, and accounting software solutions for individuals, small businesses, and self-employed professionals.