✨ About The Role
- The Product Marketing Manager will develop a deep understanding of Webflow's products and market positioning.
- They will lead the creation of compelling marketing messaging and collateral tailored for marketing teams.
- The role involves defining and influencing the product roadmap in collaboration with the Product team.
- The manager will oversee new product and feature launches, coordinating efforts across Product, Marketing, and Partnerships.
- They will refine pricing and packaging strategies based on customer insights and market trends.
- The role includes partnering with Growth and Integrated Marketing teams to drive acquisition and adoption campaigns.
- The manager will serve as a trusted advisor to Sales and Enablement teams, analyzing customer feedback and contributing to roadmap decisions.
âš¡ Requirements
- The ideal candidate will have at least 4 years of product marketing experience.
- They should possess the ability to simplify complex technical concepts into engaging and understandable narratives.
- A strong understanding of marketing to marketers and their business operations is essential.
- Experience with Webflow or similar web development technologies is preferred.
- The candidate should demonstrate empathy for users and adapt communication styles to effectively engage diverse audiences.
- A proactive and self-starting attitude is crucial, as the role involves independently managing multiple projects.
- Excellent communication skills, both written and verbal, are necessary for internal and customer-facing interactions.
- The candidate should have a collaborative nature and exceptional interpersonal skills to build trust with various teams.