Partner Marketing Manager
As a Partner Marketing Manager within our EMEA Streaming Partner Marketing team, you will play a vital role in building the HBO Max and TNT Sports brands, driving engagement, and accelerating subscriber growth across a wide range of distribution partners. From pay-TV and telco operators to connected devices, in-app purchase partners and wholesale sellers, you'll collaborate closely with internal teams and key external partners to deliver impactful, insight-driven partner marketing initiatives.
Passionate about entertainment and deeply knowledgeable about D2C marketing, you will thrive in a highly cross-functional environment where relationship-building, creativity, and strategic thinking are essential to success.
Your role accountabilities include:
- Own the partner marketing strategy and execution for selected global partner accounts across EMEA, collaborating with local partner marketing leads to support regional distribution partners.
- Develop annual partner marketing plans that leverage our content slate to drive brand visibility, subscriber acquisition, and deeper partner engagement.
- Manage regular partner touchpoints to secure a greater share of partner marketing investment, driving creative ideas that enhance visibility and competitive advantage.
- Inspire and influence partner marketing and commercial teams to prioritize HBO Max content promotion by highlighting the value and commercial impact for their business.
- Oversee editorial strategy and partner relationships across connected devices, app stores, and wholesale environments to maximize merchandising and featuring opportunities.
- Manage external agencies as needed to deliver best-in-class partner campaigns and ensure high-quality creative execution across all channels.
- Analyse, report, and present partnership performance insights to EMEA and global leadership, identifying new growth opportunities and optimizing plans against KPIs.
Qualifications and experience include:
- Proven partner marketing experience, ideally within entertainment, streaming, telco, OEM, or CTV ecosystems.
- Strong understanding of D2C and B2B2C marketing models, including partner distribution channels and connected device ecosystems.
- Proven ability to build trusted relationships with partners and cross-functional teams across multiple regions.
- Experience developing and executing strategic marketing plans with clear commercial and engagement outcomes.
- Strong analytical mindset with the ability to translate data into actionable insights and growth strategies.
- Creative thinker with excellent communication and presentation skills.
- Highly self-motivated, organized, and comfortable leading initiatives independently.
Additional information:
On June 9, 2025, Warner Bros. Discovery announced plans to separate into two publicly traded companies, Warner Bros. and Discovery Global, with an expected completion in mid-2026. For more details, including leadership appointments and information on individual brands, please visit our newsroom here. Although you will be hired by Warner Bros. Discovery, upon the planned separation in 2026, your employment likely will transition to Warner Bros. or transition to Discovery Global. During this period of transformation, you'll have an exciting opportunity to lay the foundation at one of the world's premier entertainment brands.
Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.