CNN Digital Sales Support
This position supports ad sales for all digital sales related matters, on assigned networks and processes commercial and sponsorship bookings into the traffic system.
This role works closely with sales departments, editorial programming, strategic planning, strategy and creative service departments. Supporting daily promos and manages all sold interactive campaigns with an emphasis on multi-platform video/display advertising for CNN International, CNN.com, CNNBusiness and CNN to help maximize revenue.
They are also required to support day to day operational issues of Intl Digital Ad Sales from an ad serving and trafficking point of view. As well as involvement with project work.
Your role accountabilities include:
- To book, traffic, and manage campaign performance and distribution of weekly performance report to CNN Digital sales staff. Handle screen-grabs for sales/clients at the beginning of ad campaigns, monitor campaign performance, optimize campaigns and prepare post ad-campaign reports
- Creative submission and testing, ensuring that the creatives meet CNN’s technical specs
- Campaign co-ordination between sales, agency, and 3rd party production/ad serving vendors
- Ensure campaign billing, rep commissions and vendor payment is correct and co-ordinate with finance department for process and amendments where required
- Troubleshoot issues: All banner creative, custom executions, under/over-delivery issues, order management and implementation
- Communicate with sales, programming, strategy and creative services departments daily to ensure a smooth operation for the network
- Participate in work projects
Qualifications and experience include:
- Essential: Min 2 years experience with ad serving technologies (GAM, FreeWheel, Operative One and Celtra) and some experience in using IAS definite plus
- Familiarity with mobile, video advertising, behavioural and contextual targeting
- Experience with major Rich Media vendor products and agency reporting tools
- Experience with performance campaign metrics
- Proficient in all Microsoft Office applications particularly Excel, familiarity with pivot tables, charting and producing custom reports. Advanced excel skills is an added advantage
- Desirable: Knowledge of Rich Media, Video Encoding, HTML5
- Knowledge of web page composition and analytical tools
- Good understand of HTML, CSS and JavaScript a plus
Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.