Manager Of Marketing & Products

Manager of Marketing & Products

We are seeking a strategic, innovative, and results-driven Manager of Marketing and Products to lead product innovation, brand growth, and marketing initiatives for our expanding company. This pivotal role will help shape the future of our product line, elevating our brand presence, and strengthen our connection within the communities we serve.

This role is based in Billings, MT with a combination of office and field responsibilities. Travel is expected approximately 25% of the time to visit store locations, attend company events, and support new product launches or training initiatives.

What You'll Do

As the Manager of Marketing & Products, you will:

1. Lead product strategy and innovation across all beverages, retail, and packaged coffee lines.
2. Conduct market research and competitive analysis to identify opportunities and trends.
3. Collaborate with operations to develop and launch new products.
4. Ensure product offerings align with brand values, customer preferences, and market demand.
5. Develop and execute comprehensive marketing strategies to grow brand awareness and market share.
6. Lead digital, social, and in-store marketing strategies that engage new and existing customers.
7. Partner with CEO to oversee messaging, visual identity, and promotional materials.
8. Manage public relations brand partnerships, influence collaborations, and community outreach.
9. Collaborate with retail operators and sales teams to develop promotional plans and seasonal campaigns.
10. Identify and pursue new revenue opportunities, including product extensions.
11. Mentor and lead team members, fostering creativity, accountability, and results.
12. Partner cross-functionally with operations, finance, leadership to achieve company goals.
13. Manage, design, develop, coordinate, and conduct training for field teams in collaboration with the CEO.
14. Research, recommend, and implement new training methods and procedures aligned with industry standards.

The tasks listed here show the main responsibilities of the role but do not include everything. You may be asked to take on other related duties as needed.

What We're Looking For

• A positive customer-focused attitude with a passion for coffee and creating memorable customer experiences.
• Strong strategic thinking, analytical skills, and creative storytelling ability.
• Excellent leadership, communication, and project management skills.
• Proven track record of successfully launching products and leading impactful marketing campaigns.
• 5+ years of experience in product development, brand marketing, or related roles (coffee, or food & beverage experience strongly preferred).
• Ability to travel as needed and maintain flexibility to support business operations, store visits, events, and product launches.

Why Join Us?

• A welcoming team and culture built on honesty, positivity, and improvement.
• Your contributions are recognized and celebrated through our Rewards & Recognition Program, designed to spotlight the amazing work you do.
• You'll have the chance to make a real impact, grow your career, and shape the future of a brand built on quality, community, and connection.
• Free/discounted drinks and chance to share your love for coffee with others.

Apply today to join the Brew Crew and help us live out our vision every day!

We are an Equal Opportunity Employer.

Disclaimer: This job description is intended to provide a general overview of the responsibilities and requirements of the Marketing & Products Manager. It is not exhaustive and may not include all tasks and duties the Manager of Marketing & Products be expected to perform. Additional duties may be assigned as needed to support the store's operations and ensure excellent customer service. We reserve the right to modify this job description at any time, with or without notice.