Sr. National Account Manager - Social Commerce

Sr National Account Manager - Social Commerce

Logitech is the sweet spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. This full-time role will be open to hybrid/remote candidates based in California, Minnesota, and Texas. Logitech is seeking an entrepreneurial and innovative Sr National Account Manager - Social Commerce to lead the development and growth of our presence on emerging social commerce platforms. This role will focus on building Logitech's TikTok Shop from the ground up and expanding into other social platforms, such as Instagram, Facebook, and Pinterest, to establish Logitech as a leader in social-first shopping experiences. The ideal candidate will combine strategic thinking with hands-on execution to create and manage effective social commerce initiatives. They will work closely with internal teams and external partners to drive engagement, sales, and brand visibility on these platforms while leveraging data insights to refine and scale efforts.

Your Contribution

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and Just Do. Share our passion for Equality and the Environment. These are the behaviors and values you'll need for success at Logitech.

Key Responsibilities

TikTok Shop Development:

• Help build and launch Logitech's TikTok Shop from scratch, defining the strategy, roadmap, and execution plan.
• Create engaging product assortments curated for TikTok's audience, incorporating platform-specific trends and consumer behaviors.
• Collaborate with TikTok representatives to optimize shop features, promotions, and visibility.

Building Social Commerce Across Platforms:

• Identify opportunities to expand social commerce initiatives beyond TikTok into platforms like Instagram, Facebook Shops, Pinterest, and emerging channels.
• Develop tailored strategies for each platform, aligned with audience-specific behaviors and trends.
• Leverage platform tools (e.g., Stories, livestream shopping, influencer partnerships) to maximize sales opportunities and drive engagement.

Content and Campaigns:

• Work with creative and marketing teams to develop platform-native content that showcases Logitech products in innovative and engaging ways.
• Design and manage promotional campaigns (e.g., flash sales, influencer partnerships, product drops) to drive traffic and conversion on social commerce platforms.
• Collaborate with influencers and ambassadors to amplify product visibility and social reach.

Performance Analysis and Optimization:

• Set KPIs for social commerce initiatives, measuring performance metrics such as engagement rates, traffic, conversion, and sales.
• Use data insights to refine product assortments, platform strategies, and campaign success.
• Regularly monitor ROI and suggest actionable improvements to grow revenue and optimize spend.

Cross-Functional Coordination:

• Partner with internal teams including e-commerce, marketing, product, analytics, and creative to align social commerce strategies with Logitech's overall objectives.
• Ensure brand consistency across all platforms while tailoring content to fit social commerce audiences and trends.

Trendspotting and Innovation:

• Stay ahead of industry trends and emerging technologies in social commerce platforms.
• Experiment with new features and formats, pioneering approaches to build Logitech's presence in this rapidly evolving space.
• Identify early opportunities with emerging social commerce platforms to position Logitech as a leader in social-first shopping.

What Success Looks Like:

• Establishing Logitech's TikTok Shop as a benchmark for social commerce success, driving significant engagement and sales growth.
• Expanding Logitech's presence into other social commerce platforms with strong performance metrics and innovative campaigns.
• Creating data-driven social shopping strategies that result in measurable ROI and continuously enhanced platform performance.
• Strengthening Logitech's relationships with key platform representatives (external and internal), ensuring maximum brand visibility and partnership success.

This position offers an OTE (On Target Earnings) of typically between $128K and $286K dependent on location and experience. In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual, and social wellbeing so we all can create, achieve, and enjoy more and support our families.