Head Of North America Partner Marketing, NAMER Strategic Customer & Partner Marketing

Head Of Americas Partner Marketing At AWS

The head of Americas partner marketing at AWS leads the organization responsible for partner marketing strategy and execution across the U.S. and Canada. This role develops and executes strategic, data-driven marketing programs with and through partners to drive demand and revenue, managing partner coverage, joint marketing plans, MDF planning and approval processes, and both partner-led and AWS-led demand generation programs. The ideal candidate brings extensive experience building large, complex teams that execute demand generation activities, with strong communication skills, analytical capabilities, deep understanding of the marketing mix, and proven ability to work cross-functionally with multiple stakeholders.

Key job responsibilities:

• Develop and own the North America partner marketing plan including partner coverage, AWS-led demand generation, MDF planning, and partner-led demand generation
• Hire and develop a team of partner marketing professionals that plan and deliver partner demand generation programs including integrated campaigns, digital marketing, webinars, and events
• Partner closely with field marketing to ensure a unified marketing strategy across the geo- specifically the development of account based marketing programs and strategies with partners
• Work closely with North America partner sales leaders and sales leaders to develop regional priorities and execute plans to drive partner marketing generated opportunities and pipeline
• Drive cross-functional collaboration with extended marketing teams (Digital Marketing, Paid Media, Global Campaigns) to execute partner-led campaigns and events
• Work with global and regional teams to share best practices and ensure alignment across different marketing efforts

About the team

About AWS diverse experiences AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.

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Basic qualifications:

• Experience driving direction and alignment with cross-functional teams
• Experience leading cross-functional teams to establish strong partnerships with demonstrable results
• Minimum of 15 years experience in a high-tech B2B marketing role
• Strong team player and leader with ability to influence, work cross-functionally, build relationships with key stakeholders and thrive in highly collaborative and fast-paced environments
• Solid understanding of the marketing mix and how to build and deliver integrated marketing campaigns with and through partners

Preferred qualifications:

• Experience leading across multiple locales
• MBA
• 7+ years of developing and managing acquisition marketing or channel programs experience

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations. If the country/region you're applying in isn't listed, please contact your recruiting partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $140,500/year in our lowest geographic market up to $232,400/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.