Marketing Associate, Content & Creative - Remote Eligible

Marketing Associate

It is our mission to create an exceptional firm that betters the world of work. Through granular candidate insights, in-depth employer benchmarking, continuous market pulses, actionable strategies, and recruiting feedback platforms, the team at Veris Insights is advancing the way companies across North America approach recruiting, employer branding, DEI (diversity, equity, and inclusion), and talent management. We work with hundreds of Fortune 1000 organizations to help them solve their hardest talent challenges and it is our aspiration to be nothing less than the single, unequivocal best partner to every one of these leaders in that pursuit.

You'll join the Marketing team at Veris Insights, a high-impact function responsible for translating deep labor market research into compelling, executive-ready content. Marketing works closely with Growth, Research, and Product to build our brand, educate the market, and support both demand generation and member value across University Recruiting and Talent Acquisition audiences.

As a Marketing Associate, you'll take ownership of key content and creative channels while sharpening your executive-level copywriting, multi-channel storytelling, and strategic marketing execution skills. You'll develop a deep understanding of the recruiting landscape, gain exposure to senior talent leaders, and play a visible role in shaping how Veris Insights shows up in the market.

Exceptional communicator. You can write clearly, persuasively, and confidently for senior, executive-level audiences.

Detail-oriented and design-minded. You care deeply about polish, formatting, and brand consistency.

Strategic executor. You think about why content exists, not just how to produce it.

All-in builder. You're energized by working at a growing firm where ownership and initiative matter.

Curious and adaptable. You're excited to learn new tools, formats, and channels as the marketing function evolves.

Key Responsibilities: Executive-Facing Copywriting & Content

• Write several high-quality blogs per month for University Recruiting and Talent Acquisition leaders
• Translate research insights into clear, compelling narratives tailored to executive audiences
• Maintain a consistent Veris Insights voice across long-form and short-form content
• Own copy for LinkedIn newsletters, paid media assets, and campaign messaging

Key Responsibilities: Organic Social & Multimedia

• Own Veris Insights' organic social presence and editorial calendar with a primary focus on LinkedIn
• Produce content for key thought leaders within the firm on a monthly basis
• Develop social copy, captions, and posting strategy aligned to brand and audience goals
• Create and manage multimedia content including graphics, short-form video, and carousels
• Track performance and report on engagement, growth, and content effectiveness

Key Responsibilities: Paid Media Asset Execution

• Execute creative and copy for paid media campaigns across channels, primarily LinkedIn Ads
• Collaborate with marketing leadership to translate strategy into high-performing assets
• Iterate on messaging and creative based on performance insights

Key Responsibilities: Email & Marketing Operations Support

• Format and publish HTML emails, newsletters, and campaign sends
• Own formatting and zero-defect checks of monthly newsletters
• Work within HubSpot and SendGrid to support email execution and QA

Key Responsibilities: Design & Content Formatting

• Design and format marketing and product content including decks, presentations, and event materials
• Support visual storytelling across research launches, campaigns, and member-facing content
• Ensure all assets meet brand standards and are executive-ready

The Requirements

• 2–3 years of experience in copywriting, content marketing, or multi-channel marketing
• Strong executive-facing writing skills with a B2B audience
• Demonstrated experience with organic social media (especially LinkedIn)
• Graphic design experience for marketing and presentation materials
• Familiarity with HubSpot, SendGrid, or similar marketing tools
• Excellent attention to detail and ability to manage multiple content streams simultaneously

The Nice-to-Haves

• Experience in talent acquisition, HR tech, or B2B research-driven marketing
• Video editing or motion/short-form video experience
• Experience supporting paid media campaigns
• Basic understanding of SEO best practices

The Compensation & Benefits Package

• Salary: $65,000-$72,500 annually, depending on experience
• Location: Remote-first within the U.S., with occasional travel to Washington, DC for in-person collaboration, team off-sites, or strategic planning
• Time Off: Unlimited PTO, plus monthly mental health days
• Health & Wellness: Medical, dental, and vision coverage, plus a $1,000 annual wellness stipend
• Retirement: 401(k) with up to 4% employer match
• Family Support: Paid parental leave
• Work Authorization: Applicants must be authorized to work in the U.S. without current or future visa sponsorship. Unfortunately, we are unable to consider OPT/CPT holders.

Please keep in mind: Research has shown that candidates from underrepresented backgrounds only apply to jobs when they meet 100% of the requirements vs. their majority counterparts, which apply at a much higher rate if they meet 50-60% of the requirements. So, with that being said, if you are interested in the role, we would love to hear how you can leverage your talents to be an awesome culture add.

Our Values & Culture, In Brief: Talent is in our DNA. It is what we study, who we serve, and the quality we most pride ourselves on internally. In order for our team members to be at their best, we provide individualized benefits and support. At the most basic level, benefits include unlimited PTO, health insurance benefits, and career development opportunities.

We believe a well-rounded and diverse team is the key to our success. To provide the widest range of experiences and perspectives in our member service and internal culture, we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. Please let our recruiter know if there are any accommodations we can provide for you to ensure an equitable and comfortable recruitment process.