Sales Coordinator

New Truck Sales Coordinator

Location: Highway 90 - Houston, TX

Department: New Truck Sales

Reports To: Sales Manager

Company: Vanguard Truck Centers

About Vanguard Truck Centers

Vanguard Truck Centers is a full-service commercial truck dealership network representing Mack, Volvo, Isuzu, Hino, and other premium brands across the U.S. Our mission is to exceed customer expectations by delivering value through premier products and superior service. We're committed to long-term customer relationships, operational excellence, and growing a best-in-class team.

Position Summary

We are seeking a detail-oriented, driven, and highly organized Truck Sales Coordinator to support our new truck sales operations. This role is essential to the accuracy, efficiency, and success of our dealership's inventory management, marketing, and customer delivery experience. The ideal candidate thrives in a fast-paced environment and is ready to work closely with sales, operations, vendors, and executive leadership.

Key Responsibilities

Inventory Management & Coordination

• Maintain accurate truck inventory using VTCnet, with weekly updates via TDP/Order Management (OM) downloads.
• Manage smartsheets regarding inventory and order boards for the President & Sales manager.
• Track new truck orders and communicate updates to the Sales Manager and Salesmen.
• Perform truck check-ins: coordinate with drivers, inspect deliveries, assign key tags, and stage vehicles on the new truck lot.

Marketing & Advertising

• Ensure all unsold Mack and Isuzu trucks are properly advertised on TruckPaper with current specs, professional photos, and compelling descriptions.
• Proactively list common/high-turnover units before they arrive to build early demand.
• Stage trucks with the porter for optimal presentation and photography.

Logistics & Vendor Communication

• Act as the point of contact for Truckmovers & Mode Transportation equipment pickups, ensuring clear communication and timely execution.
• Support delivery schedules and facilitate internal truck moves as needed.

Team & Porter Support

• Oversee porter scheduling and coordination, particularly Reginald's daily assignments.
• Ensure truck staging, moves, and hand-offs are seamless and well documented.

Auditing & Compliance

• Serve as primary contact for the VFS Monthly Floorplan Audit.
• Assist auditors with locating trucks, reconciling off-site units, and maintaining up-to-date lot records.

CRM & Data Projects

• Assist with POLK market data analysis and participate in the pilot of Mack CRM (ARCADIUM).
• Stay engaged with system updates and communication from the corporate sales team.

Sales Training & Development

• Complete all online Isuzu Sales Training (CY 2025) and online Mack Sales Training opportunities for the year. Will evaluate in-person training in 2026 for both brands.
• Enroll in the Truck Marketing Institute (TMI).
• Keep accurate logs of mileage and gas expenses while "chasing trucks" or performing dealer trades.

Leadership Networking

• Before year-end, schedule meetings or lunches with key Vanguard leaders, including:
• James Burchett – President, Vanguard Mack
• Henry Coberth – President, Vanguard Volvo
• Jeff Little – Director of Fleet Sales
• West Titcomb – Regional Parts Director
• Doug Malcomb – Used Truck Manager
• Daniel McCants – Regional Service Director
• Belki DeLong – Regional Leasing Manager

Career Path: From Truck Sales Coordinator to New Truck Salesperson

Step 1: Truck Sales Coordinator (Entry-Level Support Role)

As a Truck Sales Coordinator, you will build a strong foundation in dealership operations, product knowledge, and customer service. Your responsibilities give you hands-on exposure to:

• Inventory management (knowing what we have, what's coming, and how to market it)
• Truck specs and configurations across Mack and Isuzu
• Advertising and marketing via TruckPaper and CRM systems
• Vendor interaction with body companies, OEMs, and transport providers
• Customer delivery process and title paperwork
• Team operations including service, parts, porters, and drivers

You'll learn the backbone of how trucks get sold, delivered, and accounted for—valuable intel for any future salesperson.

Step 2: Sales & Product Training

While in the Coordinator role, you'll complete:

• Isuzu Sales Training
• Mack Sales Training
• Truck Marketing Institute (TMI) –
• Exposure to POLK data and CRM tools, helping you understand leads, buyer behavior, and targeting

This technical and sales training equips you with the language, product knowledge, and tools used by professional truck salespeople.

Step 3: Begin Selling With Support (Hybrid Phase)

After demonstrating initiative, accuracy, and professionalism, you may be offered the chance to:

• Handle overflow leads or low-complexity sales opportunities (e.g., in-stock Isuzu units)
• Shadow senior Mack or Isuzu salespeople on appointments and deliveries
• Assist with spec review and quoting for large customers
• Participate in fleet bids or build-your-own-truck configurations alongside experienced reps

This allows you to ease into selling while still performing coordination duties.

Step 4: Transition to Full-Time Sales (Promotion)

After 12–18 months (timeline may vary), with support from your manager and solid performance, you can transition into a full-time New Truck Sales Representative role focused on either:

• Option A: Mack Truck Sales
• Heavy-duty, vocational, or regional fleet work
• Complex specs and quoting (dump, mixer, tractor)
• Higher revenue and longer sales cycles
• More interaction with construction, municipal, and freight clients
• Option B: Isuzu Truck Sales
• Light/medium-duty urban and delivery trucks
• Shorter sales cycles, fast inventory turns
• Ideal for building a book of smaller business accounts
• Easier entry point into transactional and local sales

Long-Term Career Path After Sales

After success in truck sales, you can continue your growth into:

• Fleet Account Manager (handling large national clients)
• Sales Manager (leading the team you once supported)
• Product Specialist (OEM liaison or spec expert)
• General Manager or Branch Manager roles within the dealership network

What Makes This Path Work?

• You learn the details first: specs, systems, paperwork, people
• You earn trust by being reliable, accurate, and customer-focused
• You receive training, exposure, and mentorship to move forward
• You're already embedded in the business before ever asking for a sale