Sr. Shopper Marketing Analyst

Sr. Analyst, Commerce Marketing, Shopper

Are you a dynamic marketing professional ready to drive meaningful impact for the PepsiCo business? The PepsiCo Commerce Marketing Team is seeking a strategic, results-oriented leader to serve as Sr. Analyst, Commerce Marketing, Shopper for Ahold Delhaize USA, the largest grocery retail group on the East Coast. In this role, you will thrive in a fast-paced, results-driven environment, leading the development of insights-based strategies and omnichannel shopper programs that unlock growth across the PepsiCo Foods portfolio (Frito-Lay and Quaker). Join us in shaping the future of our business and contributing to the team's success!

Responsibilities:

• Sr. Shopper Marketing Analyst - Lead all scaled PepsiCo Foods omnichannel marketing initiatives from brief through to execution, including Power Of One programs.
• Wiring & Collaboration - Partner effectively with sales, digital commerce, retail media and PBUS marketing to align and execute priorities across the 5 ADUSA banners (Food Lion, Stop & Shop, The Giant Company, Hannaford, and Giant Food).
• Media Planning & Creative Development - Collaborate with Retail Media to brief and inspire agency partners to create campaigns grounded in retailer-specific opportunities.
• Analytics - Deliver rigorous performance analysis and clear recommendations to optimize future programming.
• Budget - Steward the A&M budget, driving efficient and effective investment decisions.
• Strategic Support - Support Commerce Marketing leadership on strategic projects and contribute to annual Joint Business Planning (JBP) discussions. Support annual omnichannel planning and budget development as well as priority alignment across BrandCos.

Compensation and Benefits:

The expected compensation range for this position is between $80,200 - $134,250. Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process. Bonus based on performance and eligibility target payout is 8% of annual salary paid out annually. Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement. In addition to salary, PepsiCo offers a comprehensive benefits package to support our employees and their families, subject to elections and eligibility: Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.

Qualifications:

Undergraduate Degree in Business, Marketing, or a related field. 2-4 years prior marketing experience.

Skills/Capabilities:

Project Management & Self-Starter: Proven ability to thrive in a fast-paced, matrixed environment while managing multiple priorities. Highly responsive, proactive, and able to identify opportunities and set the agenda. Marketing Analytics: Ability to translate data into insights and actionable strategies. Budget Management: Experience managing budgets and delivering ROI-focused plans. Collaborating and Influencing: Demonstrated success leading and collaborating across cross-functional teams, building strong relationships, and influencing key stakeholders. Strategic Problem Solving: Strong strategic thinking with an entrepreneurial, solution-oriented mindset. Excellent Communicator: Ability to educate and influence internal and external stakeholders at all levels. Agency management: Experience partnering with and guiding agency teams is a plus.

EEO Statement: Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los