Senior Product Operations Manager, GTM

Senior Product Operations Manager, GTM

DAT is an award-winning employer of choice and a next-generation SaaS technology company that has been at the leading edge of innovation in transportation supply chain logistics for 45 years. We continue to transform the industry year over year, by deploying a suite of software solutions to millions of customers every day - customers who depend on DAT for the most relevant data and most accurate insights to help them make smarter business decisions and run their companies more profitably. We operate the largest marketplace of its kind in North America, with 400 million freights posted in 2022, and a database of $150 billion of annual global shipment market transaction data. Our headquarters are in Denver, CO, and Beaverton, OR, with additional offices in Seattle, WA; Springfield, MO; and Bangalore, India. For additional information, see www.DAT.com/company

The Opportunity DAT is seeking a dynamic and strategic Senior Product Operations Manager, GTM to serve as the connective tissue between Product, Sales, and Marketing within our Convoy Platform organization. This role will play a critical part in operationalizing our commercial strategy, enabling customer-facing teams, and ensuring alignment between product innovation and go-to-market execution. You'll thrive here if you love turning complex ideas into clear, actionable plans - and if you're as comfortable digging into data and systems as you are crafting narratives and frameworks that drive cross-functional alignment. This is a high-impact, cross-functional role for a builder who can translate customer and market insights into scalable GTM programs, operational frameworks, and measurable business outcomes.

What You'll Do

• Go-To-Market Strategy & Operations
• Partner with Product, Sales, and Marketing to define and operationalize GTM plans for new product launches and platform integrations.
• Develop playbooks, process frameworks, and performance dashboards that connect roadmap priorities to commercial execution.
• Lead quarterly and annual GTM planning cycles - aligning revenue, product, and customer success goals.
• Support pricing and packaging strategies with market insights and competitive intelligence.
• Product & Commercial Enablement
• Build and manage scalable enablement programs for commercial teams (Sales, CSM, Solutions) that translate product capabilities into customer value stories.
• Collaborate with the Product Marketing and Sales Enablement team to ensure consistent positioning, messaging, and readiness across all GTM functions.
• Create feedback loops between field teams and Product to improve roadmap prioritization and feature adoption.
• Develop data-driven processes for measuring the impact of enablement and launch programs on pipeline and revenue outcomes.
• Insights, Analytics, and Process Design
• Design and maintain reporting and dashboards (e.g., Salesforce, Tableau, or Looker) to measure product performance, sales motion effectiveness, and GTM health.
• Identify operational bottlenecks and implement automation or workflow improvements that increase sales productivity and customer engagement.
• Serve as the operational owner of cross-functional tools and systems related to GTM execution (CRM, enablement platforms, and data visualization tools).

What You'll Bring

6-10 years of experience in Go-To-Market Operations, Product Operations, Strategy, or Commercial Enablement within a SaaS, logistics, or marketplace business. Proven success in designing and implementing GTM frameworks and launch programs from 0-1. Strong business acumen with the ability to connect commercial, operational, and technical dots. Excellent communication and storytelling skills - able to distill complex technical topics into customer-relevant narratives. Experience managing cross-functional projects an