Retail Marketing Coordinator - Service Performance (fcsd)

Strategic Consumer Incentive Planner

We are seeking a strategic, agile professional to serve as a bridge between data, strategy, and field execution. In this pivotal role, you will help define how FCSD goes to market-leading incentive planning through competitive benchmarking, creative offer design, and seamless field execution. You will tell our service performance story through clear, actionable insights that inform leadership strategy and enhance operational effectiveness.

If you are ready to reimagine how FCSD aligns with Sales Operations to reach customers in new, impactful ways, we want to hear from you.

What You'll Do...

Consumer Incentive Planning & Execution

Strategic Planning: Lead the development of the FCSD consumer incentives calendar, ensuring alignment on timing and offers with Sales Operations and Marketing Communications.

Market Intelligence: Benchmark competitive industry programs to identify innovative, customer-focused offers that drive service retention and increase VIN share.

Execution: Partner with Field Operations, FDAF partners, and MarComms to execute incentives effectively, ensuring strong dealer engagement and in-market activation.

Performance Analysis: Measure incentive performance and present results to stakeholders to inform continuous improvement and future campaign planning.

Performance Insight & Data Storytelling

Data Coordination: Manage the data funnel across critical platforms, including Global Data, Insights & Analytics, MarComms, Ford Direct, CRM, and Field Operations.

Actionable Insights: Analyze performance data to disseminate clear, weekly, and month-end insights. Translate complex data into clear narratives that inform leadership and strengthen dealer engagement.

Reporting Excellence: Update and maintain essential monthly reports, including Bowlers, BOR Slides, Sales Close Notes, Month-End Review Decks, and Field Slides.

Dashboard Management: Oversee Dealer Hub FCSD metrics and dashboards. Contribute to the design and execution of Dealer Profile Reports and manage metrics within the Ford Commitment Program (including data validation and field inquiry resolution).

You'll have...

Bachelor's degree in Business Administration, Economics, Supply Chain Management, or related field

Proven experience in managing supplier relationships.

Experience working directly with field teams and/or automotive dealers.

Strong written and verbal communication skills.

Even better, you may have...

Prior experience in an analytics and strategy-forward role.

Experience within the automotive industry or a related manufacturing field.

Familiarity with automotive data tools (e.g., Polk, Urban Science) or visualization tools (e.g., Tableau, Power BI).

You may not check every box, or your experience may look a little different from what we've outlined, but if you think you can bring value to Ford Motor Company, we encourage you to apply!

As an established global company, we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe, or keep you close to home? Will your career be a deep dive into what you love, or a series of new teams and new skills? Will you be a leader, a changemaker, a technical expert, a culture builder...or all of the above? No matter what you choose, we offer a work life that works for you, including:

Immediate medical, dental, vision and prescription drug coverage

Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more

Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more

Vehicle discount program for employees and family members and management leases

Tuition assistance

Established and active employee resource groups

Paid time off for individual and team community service

A generous schedule of paid holidays, including the week between Christmas and New Year's Day

Paid time off and the option to purchase additional vacation time.

This position is a salary grade LL6.

For more information on salary and benefits, click here:

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status. In the United States, if you need a reasonable accommodation for the online application process due to a disability, please call 1-888-336-0660.

This position is hybrid. Candidates within commuting distance of a Ford hub location may be required to be on-site for 4 or more days per week.