Multimedia Sales Manager

Job Title

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

WILX, the highly rated NBC affiliate located in Lansing, Michigan, for more than 60 years, is on a growth trajectory. WILX currently produces 33 hours of news per week and is growing. A market leader in news, digital, and social media, WILX News 10 is home to Emmy award-winning reporters and the recipient of the Michigan Association of Broadcasters "Station of the Year" award. WILX is a breaking news and weather station, with a strong emphasis on original, local reporting. Our respected main anchors live here and have made WILX their career home. This includes the longest-running sportscaster in the state of Michigan. Our newsroom leadership is known for developing young journalists. Mid-Michigan (Lansing/Jackson area) is a big news market, home to the state capital and Michigan State University. It is a vibrant, diverse, stable area and a great place to live and work. Lansing is just an hour away from Grand Rapids, downtown Detroit, and a day-trip "up north" for some of the most beautiful places in the country. If you love lakes, boating, fishing, camping, beaches, downhill skiing, wine, craft brew, Broadway shows, Big 10 sports, minor-league baseball, NFL/NBA/NHL games...Michigan has it all!

At Gray Media Lansing, you'll lead a talented, seasoned sales team that's deeply committed to helping local businesses grow. We believe in collaboration, creativity, and celebrating success together. If you love to win, love to lead, and love making an impact --- this is the place for you.

Duties/Responsibilities include, but are not limited to:

• Lead the charge in achieving multimedia revenue growth across broadcast, digital, and streaming platforms.
• Be in the field every day with our Media Executives --- developing strong, lasting partnerships with current and prospective clients.
• Collaborate closely with the Director of Sales to deliver a unified, client-focused approach.
• Manage and optimize digital advertising inventory, pricing, and performance.
• Coach and empower your team to grow digital revenue and new business opportunities.
• Build and implement custom marketing solutions that drive measurable results for clients.
• Support your team in crafting strategic proposals and compelling presentations.
• Attend client meetings to present strategies in clear, relatable language that makes complex ideas easy to understand.
• Analyze and communicate campaign results effectively, ensuring clients see the full value of their investment.
• Serve as the primary liaison between the station and Gray Digital Media, ensuring seamless coordination and innovation.
• Other duties as assigned by the Director of Sales.