Adecco is currently assisting one of its top clients in their search for a Marketing Manager working in San Francisco CA 94105 (Hybrid)
Pay Range: $95.00 to $110.00 per hour
Shift Time: 8 AM-5 PM (MON-FRI)
About the Role
As a Marketing Manager, you will lead the product marketing strategy, providing market insights and driving decisions that shape the launch and growth of our products and features. You will collaborate across teams to educate stakeholders, run impactful campaigns, and develop scalable marketing initiatives that drive engagement and adoption. This role requires a strategic thinker with strong execution skills and a passion for understanding consumer behavior and industry trends.
Key Responsibilities
Act as a subject matter expert on products/features, providing input on development, market analysis, and industry trends.
Develop and execute go-to-market strategies, positioning plans, and messaging for new products and features.
Drive marketing plan meetings with regional/functional teams to prioritize goals and define target audience engagement strategies.
Create and manage marketing content frameworks across channels, ensuring alignment with product strategy and brand voice.
Validate market size and opportunities (e.g., active users, revenue, growth) and collaborate on hypotheses and visions for new ventures.
Conduct and leverage user insights to inform product development and marketing strategies, advocating for user experience improvements.
Manage brand positioning, value propositions, and storytelling across communications and campaigns.
Independently create and iterate marketing content, collaborating with production teams for final publishing.
Scope and guide user research with internal and external partners to inform strategies.
Plan, execute, and optimize medium to large-scale campaigns, analyzing performance and integrating channels to meet objectives.
Required Skills & Qualifications
Proven expertise in product positioning, brand management, and go-to-market strategies.
Strong data analysis and synthesis skills to drive insights and decisions.
Deep understanding of consumer behavior and industry trends.
Experience in campaign management, marketing briefs, and client/partner advising.
Excellent storytelling and communication skills for diverse audiences.
Ability to lead cross-functional teams with situational leadership.
Preferred Qualifications
Experience in technology or product-based industries.
Familiarity with digital marketing channels and analytics tools.
Ability to manage multiple projects and deliver results under tight deadlines.
Benefit offerings available for our associates include medical, dental, vision, life insurance, short-term disability, additional voluntary benefits, EAP program, commuter benefits and a 401K plan. Our benefit offerings provide employees the flexibility to choose the type of coverage that meets their individual needs. In addition, our associates may be eligible for paid leave including Paid Sick Leave or any other paid leave required by Federal, State, or local law, as well as Holiday pay where applicable.
Equal Opportunity Employer/Veterans/Disabled
Military connected talent encouraged to apply