Marketing Analyst (remote) - Remote Eligible

Marketing Analyst

We are looking for a strategic and high-energy Marketing Analyst to drive the success of Project MIE. In this role, you will be the primary architect of efficiency, responsible for optimizing workflows and leading our teams through critical technical and operational transitions. This is a hands-on leadership position that combines process engineering with the "people side" of change. You will bridge the gap between technical implementation and user adoption. By identifying "project champions," designing engaging training, and utilizing your expertise in Workfront and SharePoint, you will ensure that new tools and processes aren't just launched-they are embraced. Your ability to anticipate roadblocks and alleviate resistance will be the key to scaling Project MIE across the organization.

Responsibilities:

• Lead process analysis and optimization efforts to enhance efficiency and effectiveness within Project MIE.
• Develop and deliver comprehensive training materials and sessions to support Project MIE initiatives, ensuring content is clear and engaging.
• Strategically lead change management efforts, including identifying potential roadblocks, proactively guiding stakeholders through transitions, and alleviating resistance to new processes and tools.
• Design and execute effective communication strategies to ensure clear understanding and engagement across all stakeholders.
• Support the implementation of technical best practices, with a focus on Workfront and SharePoint utilization, ensuring seamless integration into workflows.
• Manage and facilitate pilot programs to test and refine project deliverables, gathering user feedback for continuous improvement.
• Identify and cultivate "anchor spots" and project champions to build momentum and drive adoption.
• Collaborate closely with the project team, actively soliciting and incorporating feedback to continuously improve project support and outcomes.

Qualifications:

• Proactive and skilled optimizer with a focus on enhancing efficiency and effectiveness within complex project environments.
• Strategic change management expertise with the ability to navigate organizational transitions and cultivate project champions or "anchor spots.
• Strong technical aptitude with a focus on Workfront and SharePoint for workflow integration.
• Detail-oriented project management skills with the ability to manage pilot programs and iterate based on user feedback.
• Demonstrated experience building relationships and working closely with cross-functional project teams.
• Superior communication skills, including the ability to design clear strategies and deliver training that fosters engagement and adoption.

Additional Qualifications:

• Experience in process analysis and workflow optimization.
• Proven track record in training development and instructional delivery.
• Background in change management or organizational development preferred.
• Proficiency in Workfront and SharePoint is highly desired.

Critical Success Factors:

• Adaptability and Proactivity: Ability to identify roadblocks before they occur and guide stakeholders through change.
• Feedback-Driven Mindset: Constant commitment to soliciting and incorporating user feedback to refine deliverables.
• Collaboration: Ability to work seamlessly with project teams to build momentum and drive long-term adoption.

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).