Associate Director, Marketing

Field Engagement Capabilities (FEC) Associate Director (Band 400) - Field Access Management CRM Strategy And Operations Lead

The Field Access Management CRM Strategy and Operations Lead, reporting to the US Director of Field Engagement Capabilities, is responsible for defining and executing the strategic roadmap for the Field Access Management (FAM) CRM. This leader will ensure CRM capabilities are fully operational and aligned with priority business needs.

Serving as a cross-functional liaison, the FAM CRM Strategy and Operations Lead collaborate with technical teams, customer-facing operations, compliance, and external partners to drive seamless CRM enhancements, operational readiness, and digital enablement. The role combines strategic planning, agile execution, stakeholder engagement, and platform optimization to advance CRM effectiveness and customer engagement.

By leveraging a deep understanding of customer-facing functions, this leader partners with stakeholders across business and technical teams to evolve the strategic customer engagement model. As the CRM business owner, the Lead directly supports the transformation to a bi-directional engagement approach through CRM capabilities and processes.

Key responsibilities include:

• Define and communicate a clear strategic vision and roadmap for FAM CRM that aligns with enterprise objectives.
• Serve as primary relationship lead for FAM CRM partner.
• Maintain and execute the strategic FAM CRM roadmap.
• Ensure CRM capabilities function as intended and related business processes are executed.
• Align processes with compliance requirements.
• Triage and resolve operational issues.
• Manage CRM demand planning.
• Develop and implement measurement plans.
• Engage with legal, compliance, and other relevant bodies.
• Communicate with senior business leadership.
• Partner with technical and strategic stakeholders.

Qualifications include:

• Education: BS/BA degree required.
• Experience: Minimum of 5 years in Sales/Marketing Operations, IT, field sales, or account management.
• Expertise in Field Access CRM platforms, agile methodologies, program/project management, capability implementation, and business process design.
• Skills in strategic thinking, business acumen, communication, cross-functional collaboration, negotiation, influence, and data analysis.
• Leadership competencies in strategic planning, business savvy, decision making, execution excellence, and change catalysis.

Required skills include account management, adaptability, agile methodology, business acumen, business management, business process management, business strategies, business thinking, company due diligence, creative campaign development, customer engagement, decision making, digital analytics, marketing, marketing budget management, marketing strategy implementation, market research, market trends, people leadership, pharmaceutical industry, pricing strategies, principles of marketing, and more.

Preferred skills are not specified.

The salary range for this role is $139,600.00 - $219,700.00. The successful candidate will be eligible for annual bonus and long-term incentives, if applicable.

We offer a comprehensive package of benefits including medical, dental, vision healthcare, retirement benefits, paid holidays, vacation, and compassionate and sick days.

You can apply for this role through https://jobs.merck.com/us/en.

San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance.

Los Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.

Search Firm Representatives Please Read Carefully: Merck & Co., Inc., Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities.

Employee Status: Regular

Relocation: No relocation

VISA Sponsorship: No

Travel Requirements: 25%

Flexible Work Arrangements: Remote

Shift: 1st - Day

Valid Driving License: No

Hazardous Material(s): N/A

Job Posting End Date: 12/17/2025

Requisition ID: R375405