✨ About The Role
- Responsible for driving awareness and adoption of UpKeep's product portfolio through product marketing initiatives
- Collaborate closely with Product teams to understand and communicate the value of offerings
- Orchestrate cross-functional product and market launches to deliver measurable outcomes
- Arm internal teams with tools and knowledge to successfully market, sell, and support products
- Develop a deep understanding of the customer and market to influence product strategy and positioning
⚡ Requirements
- Experienced product marketing manager with a background in digital marketing and competitive analysis
- Ability to collaborate with cross-functional teams including Product, Sales, Marketing, and Customer Success
- Strong communication skills to effectively convey product value to internal and external audiences
- Proven track record of driving product awareness and adoption through successful product launches
- Desire to immerse oneself in the product and ensure alignment across the organization for successful market entry