Senior Marketing Automation Specialist

Senior Marketing Automation Specialist

Job no: 521566 Work type: Full Time Location: Crawley Categories: Community Engagement/Marketing

Flexible working options considered. Salary packaging options. Full-time appointment on a fixed term basis for 12 months. Base salary range: $104,243 – $115,661p.a. (pro-rata) plus 17% superannuation.

The Division of Student Life is part of UWA's Education Portfolio, working closely with the Division of Student Accommodation and Community to deliver a world-class student experience. It plays a vital role in supporting students throughout their academic journey, from initial engagement and enrolment through to graduation. The Division encompasses five key areas: Student Administration, Student Offices, International Student Experience and Global Learning, Student Equity and Success, and Student Wellbeing and Engagement. These teams provide programs and services that promote access, academic success, wellbeing, and engagement. Student Life collaborates with the Student Guild, residential colleges, and academic schools to enhance the overall student experience. Within the Division, the Student Office team offers dedicated advisory services, supports academic progression, and strengthens students' connection to their schools and disciplines.

About the Opportunity

• Plan, manage and optimise multi-channel campaigns and initiatives via the University's Marketing Automation Platforms.
• Oversee the University's marketing automation platforms and fully leveraging its capabilities.
• Develop strategies to maximise the impact of multi-channel direct marketing campaigns, ensuring compliance obligations are met.

About You

• Relevant tertiary qualification or demonstrated equivalent competency including substantial relevant experience in high-level marketing and communication.
• Demonstrated experience of multi-channel consumer lifecycle marketing strategy with proven experience in managing marketing automation campaign and a high level of proficiency in marketing automation platforms.
• Strong analytical skills with the ability to measure, analyse, and optimise campaign performance.
• Experience with Oracle Eloqua is preferred.
• Highly developed written and verbal communication skills, with high level consultation skills, with the ability to present complex ideas clearly to stakeholders, persuade and influence outcomes.

Note: Some after-hours work & occasional weekend work may be required by the successful applicant.

To learn more about this opportunity, please contact Tash Glass at natasha.glass@uwa.edu.au.

Closing date: 11:55 PM AWST on Wednesday, 12 November 2025. This position is only open to applicants with relevant rights to work in Australia.

Please note: Unsolicited applications from recruitment agencies will not be accepted outside of formal channels.

The University of Western Australia (UWA) is ranked among the top 100 universities in the world and a member of the prestigious Australian Group of Eight research intensive universities. With a strong research track record, vibrant campus and working environments, there is no better time to join Western Australia's top university.

UWA is committed to a diverse workforce and an equitable and inclusive workplace. We are committed to fostering a safe environment for all, including Aboriginal and Torres Strait Islander people, women, those from culturally and linguistically diverse backgrounds, the LGBTIQA+ community, and people living with disability.

If you require any reasonable adjustments, we encourage you to advise us at the time of application. Alternatively, you can contact us for assistance during the recruitment process.

If you have queries relating to your application, please contact the individual named in the advertisement. Alternatively, please contact the Talent team at people@uwa.edu.au with details of your query. To enable a quick response, please include the 6-digit job reference number.