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Marketing Automation Manager - Remote Eligible
Architect and optimize the marketing automation engine using Pardot and Salesforce for lead nurturing.
Remote
Mid-Level
1 month ago
TrueCoach
TrueCoach is a SaaS platform that helps professional coaches, personal trainers, and gym owners design, deliver, track personalized coaching programs.
Job is no longer active
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✨ About The Role
- The Marketing Automation Manager will be responsible for architecting the marketing automation engine using Pardot.
- The role involves designing campaign workflows, including lead scoring and A/B testing.
- The candidate will work closely with Marketing, Sales, and Operations teams to develop and track automated marketing interactions.
- Performance measurement and optimization of marketing campaigns across various platforms will be a key responsibility.
- The position requires driving demand generation programs through multiple channels, including webinars and digital marketing.
âš¡ Requirements
- The ideal candidate will have experience in B2B marketing programs, particularly with tools like Salesforce, Pardot, and Hubspot.
- A logical and technical thinker is essential, as the role involves building processes and solving complex problems.
- Attention to detail and strong organizational skills are crucial for managing multiple campaigns and workflows.
- A self-starter attitude is important, as the candidate should be willing to take initiative and complete tasks independently.
- Familiarity with HTML, CSS, and JavaScript is preferred, indicating a technical proficiency that will aid in campaign execution.
Marketing Automation Manager - Remote Eligible
Remote
Marketing
Job is no longer active
About TrueCoach
TrueCoach is a SaaS platform that helps professional coaches, personal trainers, and gym owners design, deliver, track personalized coaching programs.