✨ About The Role
- The Growth Marketing Associate will manage and enhance the marketing technology systems at Rocket Money.
- This role involves researching, recommending, and implementing new marketing tools to improve efficiency.
- The candidate will build quarterly marketing technology roadmaps to optimize implementation efforts.
- Collaboration with growth marketers to enhance their data literacy will be a key responsibility.
- The role requires working cross-functionally with engineering and data teams to define and achieve growth goals.
âš¡ Requirements
- The ideal candidate will have 1-2 years of experience in user acquisition and data-driven marketing, preferably in a high-growth consumer-focused startup.
- A strong analytical background is essential, particularly in growth KPIs such as ROAS, CAC, and LTV:CAC.
- The candidate should possess the ability to communicate complex data and engineering concepts in simple, intuitive language for marketers.
- Experience collaborating with data and engineering teams is crucial for success in this role.
- A self-starter mentality is important, as the candidate will need to proactively seek out solutions and improvements.
- Proficiency in Excel and an intermediate understanding of SQL and data visualization tools like Looker or Tableau are required.