Product Marketing Manager - Remote Eligible

Product Marketing Manager

Product marketers at Tremendous deeply understand our Ideal Customer Profiles (ICPs) and help teams win in target markets through sharp messaging, strong enablement, and thoughtful go-to-market execution.

We're looking for a Product Marketing Manager to help grow priority customer segments, support product launches, and contribute to cross-functional initiatives like competitive research, web/content support, and events. This is an execution-heavy role with meaningful ownership, mentorship, and room to grow.

Segment & ICP work

• Own and execute go-to-market work for 1–2 priority segments in partnership with the Director of Product Marketing
• Conduct ICP and market research to inform segmentation, positioning/messaging, and GTM plans (e.g., interviews, win/loss, deal reviews, desk research)
• Translate insights into segment-ready outputs (ICP definitions, messaging, proof points, talk tracks, FAQs)

Enable Sales & internal teams

• Build and maintain sales enablement materials (one-pagers, decks, talk tracks, objection handling, battlecards) and help drive adoption through trainings and updates
• Partner closely with Sales, RevOps, and CS to capture feedback and iterate on messaging and assets

Product launches

• Support product launches end-to-end (internal readiness + external comms), partnering with Product, Sales, CS, and Marketing
• Create launch messaging, customer-facing narratives, and supporting assets that drive understanding and adoption

Competitive intelligence

• Maintain competitive intelligence and help communicate key differentiators through internal enablement and external content (e.g., comparison pages)

Partner with Marketing / Growth

• Partner with Growth and Content on campaigns (including targeted/ABM motions) by supplying segment insights, messaging, and content direction—then iterating based on performance and feedback

What you'll bring

• 3–5 years of product marketing experience (strong preference for B2B SaaS)
• Experience shaping messaging/positioning for specific customer segments, personas, or use cases
• Strong writing and communication skills—able to turn complex topics into clear, compelling copy
• Comfort with qualitative + quantitative research (interviews, surveys, pipeline/product data, competitive analysis)
• Strong project management skills and the ability to prioritize multiple workstreams in a fast-moving environment
• Proven ability to collaborate cross-functionally with Sales, Growth, and Content partners

Nice to have

• Experience supporting ABM or targeted segment campaigns (in partnership with Demand Gen/Growth)
• Experience in fintech, payments, or multi-stakeholder B2B buying environments

Why work with us

• We're profitable with plenty more opportunity ahead, which is good news for your career growth.
• We offer competitive pay, equity and benefits. The base salary for this role is $125,000 - $155,000.
• We're a fully remote company. Work from wherever you want in the Americas.
• We've got smart people and a great culture. See our company handbook.