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Senior Lifecycle Marketing Manager

Develop new levers for the marketing toolkit to enhance customer engagement and retention.
Chicago
Senior
4 months ago
Tovala

Tovala

A smart-oven-paired subscription meal service.

Job is no longer active
1 Similar Job at Tovala

✨ About The Role

- Responsible for owning retention and CRM marketing, including email, push notifications, and SMS - Develop and execute CRM strategy and roadmap based on customer insights and data - Collaborate with product and data teams to understand the customer journey and retention model - Identify target audiences, develop offers to improve retention, and measure the impact of communications - Manage multiple campaigns simultaneously, provide feedback on CRM creative, and build cross-functional relationships with various teams

⚡ Requirements

- Minimum 5 - 7 years of marketing experience with a preference for experience at a growth-stage company - Proficiency in Excel, creating and delivering presentations, and managing marketing campaigns - Strong analytical skills with the ability to test, quantify results, and manage complex cohorts - Self-starter with a data-driven approach and a passion for customer-centric strategies - Excellent communication skills, both written and verbal, with the ability to collaborate with diverse teams
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Senior Lifecycle Marketing Manager
Chicago
Marketing
Job is no longer active
About Tovala
A smart-oven-paired subscription meal service.