Data Analyst (digital Marketing) - Remote Eligible

Data Analyst

LaSalle Network is hiring a Data Analyst to join our digital marketing team and help us turn numbers into stories. This is a contract role starting ASAP and running through the end of 2025. Based in the U.S. (with a preference for NYC), you'll dive into marketing data across multiple channels, segment audiences, and deliver insights that directly shape global campaigns. If you love making sense of complex datasets, thrive under deadlines, and enjoy collaborating with smart, driven people, this could be your next big move.

Data Analyst Responsibilities:

• Segment and deploy 1PD audiences to MarTech platforms
• Build and manage Power BI dashboards and visualizations
• Analyze CRM performance metrics at a global scale
• Support CRM and Direct-to-Consumer (D2C) initiatives in late 2025
• Leverage e-commerce data to support 1PD activations
• Handle 3–4 ad-hoc data requests weekly
• Organize, analyze, and present findings across diverse data sources, including Salesforce Marketing Cloud, CDP, event and e-commerce data, and paid media

Data Analyst Requirements:

• Strong background in marketing data analysis and visualization
• Expertise in Power BI with proven ability to create compelling dashboards
• Experience with Salesforce Marketing Cloud and consumer data platforms
• Understanding of digital marketing data sources (CRM, paid media, e-commerce, events)
• Ability to work independently under tight deadlines
• Excellent communication and collaboration skills
• Must be U.S.-based; NYC location strongly preferred