Studio Sr Engineer

Creative Tech Lead

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Target Creative is the in-house creative agency dedicated to bringing one of the world's most beloved and recognizable brands to life. Whether through design, marketing or brand work, we are the driving force behind delivering Target's dynamic, inventive and unmistakable storytelling to its massive audience. Our mission is to inspire a sense of joy, wonder and excitement, and to take our guests—and ourselves—somewhere new. Never resting on past wins or settling for anything less than extraordinary, our origin story built us to thrive in the competitive and changing retail marketplace. We tell a compelling and cohesive brand story, maximizing our messages across multiple platforms—whether via a digital art gallery or a new $1 billion children's clothing brand. Operating as one fully integrated team in both the U.S. and overseas, Target Creative comprises the best and brightest talent to execute market-leading creative strategy, design, writing, video production, operations, digital, UX, social media and more. We leverage smart and rewarding external partnerships while closely aligning with our Target teams. Together, we tackle every creative challenge with our amplified strengths, ultimately bearing the groundbreaking creative work that helps make Target the decisive guest favorite, year after year.

As a Creative Tech Lead, you will serve as the primary technical expert supporting the content studio's hardware, software, systems and equipment, bridging creative, production and technology teams. You are the go-to expert for all production technology, spanning video, photo, motion graphics, CGI, audio, post-production, digital content workflows, workshop, CAD software, and emerging tools, ensuring seamless support for Mac-based environments. You will ensure content creation pipelines are efficient, innovative and future-ready. You'll partner closely with creative, production, Target Technology and Marketing Capabilities to design and maintain technical systems that enable world-class storytelling at scale.

You are both a builder and a problem solver, equally comfortable designing systems architecture for new studio workflows and troubleshooting a camera rig on set. You thrive at the intersection of creativity and technology, helping the studio operate at the speed of culture while maintaining craft, consistency, and operational excellence.

Primary Responsibilities

Technical Leadership

• Serve as the go-to technical authority for all studio production technologies, including cameras, lighting, motion, CGI, virtual production, edit suites, audio booths, workshop, and post production systems.
• Research, test, and recommend new tools, software, and hardware to drive innovation and efficiency within the content studio.
• Partner with content operations and DAM teams to align metadata standards, file structures, and tagging for efficient asset discovery, reuse, and rights management.

Innovation and Emerging Tech

• Lead implementation of new studio technologies (equipment, automation, virtual production, AI-assisted tools, real-time rendering, live streaming, etc.).

Studio Infrastructure

• Manage and maintain the studio's Mac-based environment, supporting over 150+ machines.
• Manage computer refresh cycles, hardware builds, and software installations.
• Collaborate with Target Tech on entitlements, password resets, and NUID account maintenance.
• Administer tools such as Jamf Now, Evercast, and FTP servers.
• Monitor and maintain studio-specific servers (e.g., Frostbyte, ifiler, CatDV, Media Exchange, Photobridge).
• Support automation workflows and export scripts for TCIN and other production pipelines.
• Collaborate with IT and Studio Systems Engineers to ensure secure, scalable, and compliant infrastructure—including backup, encryption, and access management protocols.

On call, on set and ongoing support

• Provide hands-on technical setup and troubleshooting, ensuring consistency across studio environments, remote shoots, and vendor partners.
• Maintain and upgrade creative software, plugins, and licenses.
• Maintain continuity documentation for tools, licenses, and vendor contacts.
• Track and manage billing, renewals, and ownership transitions for studio-specific tools and services.
• Act as point of contact for external vendors supporting studio technology.
• Coordinate with internal partners (EDGE, EEP, TTS) to ensure systems are secure, scalable and reliable with uninterrupted service and support.
• Manage vendor relationships and partner with procurement on tool selection, contracts, and spend optimization.

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About you:

• Four-year degree or equivalent experience
• 8+ years of experience in technical production roles across photo, video, and digital content environments.
• Deep expertise in production technology – cameras, lighting, production software, and digital asset workflows.
• Strong understanding of color management, transcoding pipelines, and post production standards.
• Experience with creative and collaboration platforms such as Adobe Creative Cloud, Frame.io, Telestream, Greyscale Gorilla, Rokoko, and other content management or review systems.
• Proven ability to translate creative needs into scalable, efficient technical solutions.
• Excellent communicator and collaborator across creative, production, engineering, and leadership teams.
• Demonstrated success navigating and problem-solving in creative environments.
• Experience in an in-house brand studio, agency, or hybrid creative/production environment preferred.
• Passion for innovation, experimentation, and continuous improvement. Ability to lead initiatives while balancing strategic vision with hands-on execution.
• Understanding of metadata standards, digital rights management, and content governance is a plus.
• Willingness to travel occasionally

This position will operate as a Hybrid/Flex for Your Day work arrangement based on Target's needs. A Hybrid/Flex for Your Day work arrangement means the team member's core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually, depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target. Click here if you are curious to learn more about Minnesota.

Benefits Eligibility

Please paste this url into your preferred browser to learn about benefits eligibility for this role: https://tgt.biz/BenefitsForYou_D

Americans with Disabilities Act (ADA)

In compliance with state and federal laws, Target will make reasonable accommodations for applicants with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, please reach out to candidate.accommodations@HRHelp.Target.com. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed through this channel.