Temporary Sales Associate
Coach is an international fashion house founded in New York in 1941. Inspired by the creative vision of our creative director Stuart Vevers and the inclusive and courageous spirit of our hometown, we create beautiful things, designed to last, so that you can be yourself.
Coach is part of the Tapestry portfolio – a global home of brands committed to expanding all that is possible.
As a member of the Tapestry family, we are part of a global home of brands that show unwavering optimism and are committed to being innovative and totally inclusive. Visit the Our People page to learn more about Tapestry’s commitment to equity, inclusion, and diversity.
The role of Sales Associate is an integral part of the overall success and efficiency of the store: it requires direct attention to our commitment to the brand in customer service and in achieving results.
Responsible for applying Coach’s service and sales models, creating a positive first impression, developing ongoing customer relationships through a personalized experience, and leaving a positive and lasting impression.
ON THE SALES FLOOR:
- Understands organizational objectives and makes decisions that align with business priorities.
- Takes responsibility and is committed to achieving results, while being aware of personal and store KPIs; creates personal sales and retention strategies in partnership with the leadership team.
- Develops short and long-term strategies to achieve performance indicators and goals.
- Takes responsibility for personal survey results and implements plans to improve and seize opportunities.
- Represents Coach as a brand ambassador.
- Demonstrates Coach’s sales and service expectations at all times.
- Understands local market changes that can impact commercial performance and supports the execution of local sales strategies and tactics.
- Develops business using sales strategies, retention, prospecting new customers, and maintaining productive and ongoing client relationships.
- Creates positive impressions by presenting oneself in the best possible way, with attire in accordance with the Coach Style Guide.
- Builds credibility and trust as a personal fashion advisor, communicating a fashion awareness and good knowledge of the competition.
- Provides in-depth product knowledge, including features, benefits, current offers, and overall product value.
- Stays informed and is able to communicate the current pricing and promotional strategy clearly to customers.
- Discuss the features of products and increase sales using cross-selling skills.
- Perform cross-sales and encourage the addition of beneficial products that meet customer needs.
- Listens to customer needs and adapts approach based on cues.
- Meets the unique and individual needs of each customer.
- Manages multiple customers simultaneously and knows when to detach when appropriate.
- Performs constant and sincere follow-ups with customers to influence/close the sale.
- Adapts personal sales techniques to contribute to store financial results.
- Builds lasting and loyal customer relationships.
- Uses Coach tools and technologies to support retention efforts.
- Creates enthusiasm and positivity around a shared vision and mission.
- Encourages and fosters a team-based sales environment.
- Fosters a work environment based on teamwork, trust, and collaboration with internal and external clients.
- Stays solution-oriented; adaptable and flexible in the face of changing retail and store needs.
- Welcomes feedback and adapts behaviors accordingly.
- Maintains a calm and professional attitude at all times.
OPERATIONS:
- Ensures that all daily tasks are performed without compromising service or Coach standards.
- Completes daily operational tasks, including store maintenance (sales floor and backroom), cash register, and visual merchandising according to Coach standards, consistently and punctually.
- Maintains a clean and tidy sales floor at all times.
- Complies with all retail sales policies and procedures in effect, including POS, Operations, and Asset Protection procedures.
- Replenishes the sales floor as needed.
- Supports the in-store inventory process by processing shipments, restocking shelves, and maintaining high standards of organization both in the backroom and on the sales floor.
- Supports the cash register as needed to process purchases, returns, and exchanges.
- Processes customer transactions effectively: purchase, return, exchange, special order, etc.
- Participates actively in store preparation by organizing functional areas, performing regular cleaning, maintaining high standards of organization, and meeting visual merchandising expectations.
REQUIRED COMPETENCIES:
- Results-oriented: Consistently exceeds objectives. Is consistently among the top performers. Performance-driven. Encourages excellence in oneself and others.
- Customer-oriented: Dedicated to meeting the expectations of internal and external customers. Uses customer feedback to improve products and services. Acts in the best interest of the customer. Builds effective relationships based on trust.
- Creativity: Generates a lot of new and unique ideas. Easily makes connections between previously unrelated notions. Brings real value to brainstorming sessions.
- Interpersonal skills: Gets along well with everyone, at all levels, both internally and externally. Builds constructive and effective relationships. Shows diplomacy and tact. Handles tense situations with ease.
- Quick learner: Learns quickly in the face of new problems. Curious and versatile. Open to change. Analyzes successes and failures to improve. Loves the challenge of unknown tasks and adapts quickly.
- Perseverance: Approaches each task with energy and determination. Rarely gives up before finishing, even when faced with obstacles.
- Ambiguity: Effectively manages change. Adapts easily. Makes decisions even without all the information. Stays calm in uncertainty. Accepts risks and the unknown.
ADDITIONAL REQUIREMENTS:
- Experience: 1 to 3 years of sales experience, ideally in a luxury retail environment. Knowledge of current fashion trends and market competition.
- Education: High school diploma or equivalent required; college degree is an asset.
- Technical: Knowledge of cash register systems, basic computer skills (iPad/laptop, mobile POS, Internet), use of walkie-talkies, understanding of price tags and product launches.
- Physical: Ability to work at a fast pace. Excellent communication with customers and team. Ability to move around the floor, on shelves and in the backroom; climbing, bending, kneeling are required. Ability to frequently lift up to 25 lbs and occasionally up to 50 lbs to handle shipments/transfers.
- Schedule: Ability to meet Coach’s availability requirements, including flexible hours, evenings, weekends, and holidays (including Black Friday, Mother’s Day, Christmas Eve, Labor Day, etc.).
Note: This document serves only as an example of the tasks and responsibilities of the position and does not constitute an exhaustive list of performance requirements.
Tapestry, Inc., the parent company of the Coach brand, is an equal opportunity employer. We are proud to hire and develop the best talent. All employment decisions (recruitment, hiring, promotion, compensation, transfer, training, discipline, and termination) are based on the qualifications of the person and the requirements of the position in question, without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, religion, ethnic origin, nationality, citizenship, disability, marital status, military status, pregnancy or any other legally protected basis.
Visit Coach at: www.coach.com
Our Skills for All Employees
Courage: Does not hold back anything that needs to be said; provides current, direct, complete and actionable positive and corrective feedback to others; informs people of their position; faces people or situation problems (excluding direct subordinates) quickly and directly; is not afraid to take negative actions when necessary.
Creativity: Proposes a lot of new and unique ideas; easily makes connections between previously unrelated notions; is often seen as original and adding value during brainstorming sessions.
Customer Orientation: Dedicated to meeting the expectations and requirements of internal and external customers; obtains first-hand information from customers and uses it to improve products and services; acts with customers in mind; establishes and maintains effective relationships with customers and earns their trust and respect.
Ambiguity Management: Can effectively deal with change; can change course comfortably; can decide and act without having a complete vision; is not disturbed when things are in limbo; does not need to finish things before moving on; can comfortably