✨ About The Role
- The Marketing Operations Manager will be responsible for optimizing inbound lead processes, including lead routing, scoring, and data enrichment.
- The role involves managing and enhancing HubSpot workflows to ensure efficient marketing operations.
- The candidate will improve marketing attribution, tracking, and reporting to ensure data accuracy for key funnel metrics.
- Collaboration with marketing and sales teams is essential to optimize campaign execution and lead nurturing workflows.
- The position requires implementing and overseeing marketing automation initiatives, including email sequences and landing pages.
âš¡ Requirements
- The ideal candidate will have over 3 years of experience in Revenue Operations or Marketing Operations, particularly focusing on marketing automation and lead management.
- A strong background in using marketing automation platforms such as HubSpot, Marketo, or Pardot is essential for success in this role.
- The candidate should possess excellent project management skills, enabling them to lead multiple initiatives and prioritize effectively.
- Strong analytical skills are necessary, with experience in working with marketing data, attribution models, and reporting tools.
- A proactive mindset is crucial, allowing the candidate to identify process gaps and recommend improvements.