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Director Of Sales

Develop and implement a comprehensive sales strategy to maximize community occupancy.
Rockville, Maryland, United States
Senior
yesterday
Sunrise Senior Living

Sunrise Senior Living

Provides assisted living, memory care, and senior housing communities focused on personalized care, safety, and quality of life for older adults.

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Director Of Sales

The Director of Sales (DOS) is responsible for the marketing and sales planning and execution for the community. The DOS is delegated significant and discretionary powers to market their community. The DOS takes the lead in assessing the local market and developing a marketing plan tailored to the geographic region in which the community is located and developing a Sales and Marketing Budget. Through the development of a successful Sales Plan, the DOS will sell the community by advancing leads through the sales process with the objective of reaching and maintaining budgeted occupancy and revenue goals.

Essential duties include:

  • Study the market and create a dynamic, successful Sales Plan.
  • Use discretion and independent judgment in identifying referral sources and determining how much time to devote to particular marketing strategies.
  • Develop strategy for each prospect from initial inquiry through the final decision.
  • Plan each customer interaction.
  • Maintain a thorough working proficiency of Customer Relationship Management lead tracking database.
  • Keep all records current on a computerized lead tracking system.
  • Build customer focused relationships by advancing the lead through the sales process and gaining customer commitment.
  • Ensure that all team members in the community understand that sales is everyone's responsibility and are knowledgeable and trained in their role of Marketing and Sales.
  • Conduct weekly strategy and advisory meetings with the Executive Director (ED).
  • Submit timely weekly Flash Reports (sales results).
  • Provide marketing and sales leadership to all team members.

Additional responsibilities include driving revenue, external business development, marketing strategy, resident move-in process, financial management, and training, leadership, and team member development.

Core competencies include goal achievement orientation, ability to handle multiple priorities, planning and negotiating skills, effective communication, organizational and time management skills, good judgment, problem solving, and decision-making skills.

Experience and qualifications include a college degree preferred, successful marketing and sales experience, proficiency in computer skills, willingness to work independently, ability to work weekends, evenings, and flexible hours, and compliance with pre-employment requirements.

About Sunrise: Ready to take the next step and make a bigger impact than you ever imagined? As part of our team, you will help brighten the future for everyone at Sunrise and beyond. That is why we make it a priority to celebrate the unique ways you bring moments of togetherness and joy to everyone you serve. And when combined with the support, benefits, and growth opportunities we offer, the result is a career that PositivelyShines with everything you need to reach your goals – at work and in your life.

We also offer benefits and other compensation that include medical, dental, vision, life, and disability plans, retirement savings plans, employee assistant program/discount program, paid time off (PTO), sick time, and holiday pay, myFlexPay offered to get paid within hours of a shift, tuition reimbursement, and discretionary and/or non-discretionary bonuses.

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Director Of Sales
Rockville, Maryland, United States
Sales
About Sunrise Senior Living
Provides assisted living, memory care, and senior housing communities focused on personalized care, safety, and quality of life for older adults.