Influencer Marketing Manager

Influencer Marketing Manager

Suno is seeking an Influencer Marketing Manager to help manage our content efforts across organic and paid content. In this role, you will be responsible for planning and executing end-to-end influencer campaigns that build awareness, grow adoption, and deepen engagement with Suno amongst a range of audiences. You will collaborate with a variety of stakeholders across our company, including product and growth, to develop strategies, plans, and campaigns in support of our marketing and business goals.

The ideal candidate is a content expert who can work with creators across paid and organic media, scale creator programs, understands best practices across a breadth of social media channels, gets excited to experiment and innovate, excels in a dynamic setting, is analytical and data driven, and is dedicated to driving business results. You have a growth mindset, are skilled at crafting impactful creator marketing, and optimize for speed of learning and conviction-building in execution.

Plan and execute full-funnel influencer campaigns (both paid and organic) for awareness and conversion across social platforms including TikTok, YouTube, Facebook, Instagram, and X.

Manage UGC ambassador programs to create social media content at-scale for awareness and conversion.

Manage influencer agencies, develop briefs and content strategy, ensure content is performing, and iterating on successful formats.

Scale up content affiliate programs.

Review content and negotiate contracts.

Analyze performance using social analytics tools and optimize for impact.

Develop content ideas that leverage Suno's unique music generation tools.

Develop strong intuition and conviction around which ideas we want to focus on that will ultimately lead to user growth and conversion.

Collaborate with Product and Growth teams to align messaging and objectives.

Champion experimentation: test new content types, platforms, and creator formats.

Stay on the pulse of social platform trends and creator economy shifts.

6+ years experience in creator/influencer marketing, social campaigns, paid campaigns, or partnerships.

Proven record of executing campaigns across TikTok, YouTube, Instagram, etc.

Strong understanding of creator tools, contracts, and analytics platforms (e.g., Grin, Archive, CreatorIQ, Sprout Social, or equivalent).

Deep understanding of content creation, social media platforms, and algorithms.

Proficient in using Suno (or quickly learning it) to make music and content.

Experience building and managing a scalable creator/influencer pipeline.

Think strategically and also drive forward tactical execution.

Exemplary project management skills, with strong ability to juggle multiple priorities and excel in a lean and demanding work environment.

Excellent communication skills with the ability to adapt and work effectively with a team.

Company Equity Package

401(k) with 3% Employer Match & Roth 401(k)

Medical, Dental, & Vision Insurance (PPO w/ HSA & FSA options)

11 Paid Holidays + Unlimited PTO & Sick Time

16 Weeks of Paid Parental Leave

Creative Education Stipend

Generous Commuter Allowance

In-Office Lunch (5 days per week)

Additional Notes:

Must be authorized to work in the US.

Must be willing to work five days per week in one of our offices (New York, NY or Cambridge, MA)

Compensation: $130,000 - $180,000 per year + equity