✨ About The Role
- Lead the go-to-market strategy for the developer-first observability solution, collaborating with global Product, Sales, and Marketing teams
- Work closely with observability teams, embracing a developer-centric observability mindset, and emphasizing the importance of standards like OpenTelemetry
- Develop and execute comprehensive strategies for product portfolios to align with business goals and market demands
- Produce and update product collateral, including webinars, blog posts, eBooks, datasheets, presentations, and competitive analyses
- Establish thought leadership by advocating SmartBear's narrative to customers, analysts, press, as well as influencers
âš¡ Requirements
- Experienced product marketer with 5-10 years in high-tech B2B environments, able to articulate technical capabilities and product value propositions effectively
- Passionate about technology and committed to becoming an expert in product marketing, demonstrating exceptional written and verbal communication skills
- Collaborative team player who can work effectively in a team environment, collaborating with cross-functional teams to address challenges
- Self-starter with the ability to set priorities, navigate the corporate environment, and take initiative, thriving in a fast-paced environment and demonstrating flexibility to adapt quickly to changing business needs