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Growth Marketing Manager

Lead the conceptualization and execution of integrated marketing campaigns to elevate brand presence.
Boston
Mid-Level
5 months ago
StopLight (Smartbear)

StopLight (Smartbear)

Helping developers build, test, and improve their web APIs.

7 Similar Jobs at StopLight (Smartbear)

✨ About The Role

- Lead the development and execution of engaging marketing campaigns that elevate the brand, drive customer acquisition, and foster brand loyalty - Collaborate closely with cross-functional teams to ensure campaign alignment with business goals while maintaining brand consistency and identity - Drive the creation of compelling customer stories and testimonials that showcase the value and impact of SmartBear products - Collaborate with digital marketing, brand marketing, and other teams to ensure seamless integration of campaign initiatives across multiple channels and touchpoints - Establish KPIs and performance metrics for campaigns, monitor and analyze results, and iterate on strategies to optimize ROI

âš¡ Requirements

- 3+ years of B2B marketing experience with demonstrated excellence in campaign management and digital marketing - Experience driving proven results in demand creation, lead nurturing, and brand building - Excellent communication skills and track record of aligning with sales leadership - Ability to think and execute both strategically and creatively - High attention to detail and focus on quality output necessary
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Growth Marketing Manager
Boston
Marketing
About StopLight (Smartbear)
Helping developers build, test, and improve their web APIs.