Senior Account Manager, APAC Ad Business

SmartNews Adbiz Group Role

SmartNews is a leading global information and news discovery company dedicated to delivering quality information to the people who need it. Thanks to our unique machine-learning technology and relationships with more than 3,000 global publisher partners, we provide news that matters to millions of users. Founded in 2012 in Tokyo, SmartNews also has offices in Osaka (Kansai Office), Palo Alto, New York, and Singapore.

If you share our vision and are passionate about our mission, we encourage you to apply!

The APAC AdBiz Group (Cross-Border Business Team) empowers leading Chinese, Korean, and other Asian companies to succeed in their Japan and U.S. marketing expansions through SmartNews solutions. In an increasingly complex global marketing landscape—marked by rapidly shifting consumer expectations, diverse market dynamics, and accelerating technological change—our team drives SmartNews ad sales growth by securing cross-border advertisers and agencies while enhancing brand awareness and media prioritization in key industries.

In this role you will:

• Enhance Ad Business Growth : Master the SmartNews ad product suite and inventory dynamics to enhance campaign delivery and performance. Work closely with Product, Product Sales Strategy, and Engineering teams to unlock feature capabilities (targeting, bidding, formats) and contribute product insights based on client feedback.
• Account Optimization & Campaign Performance : Conduct in-depth performance analysis (CTR, CVR, CPI, ROAS etc.) to identify optimization levers and develop and present data-driven optimization proposals.
• Ad Operation & Technical Support : Assist advertisers and agencies with pixel/API implementation, MMP integration, event tracking etc. Troubleshoot delivery, measurement, and performance issues in collaboration with cross-functional teams (PM, Engineering).
• Success Case Development : Build case studies and best practices based on optimization wins. Share learnings internally and horizontally across vertical teams to drive repeatable success models.
• Client Communication : Lead onboarding, campaign review meetings, and performance consultations with agencies and direct advertisers. Educate clients/agencies on product functionalities, advanced optimization techniques, and optimization best practices.