Product Marketing Manager (liven)

Product Marketing Manager

SKELAR is a venture builder that creates international IT companies according to venture capital investment guidelines. Together with our co-founders, we assemble solid and efficient teams to launch tech businesses that will succeed globally.

We are seeking a Product Marketing Manager to join one of our fast-growing businesses, Liven.

Liven is a product company building a self-discovery companion.

Self-discovery is a lifelong journey, so we create a product ecosystem that makes this journey understandable, enjoyable, and interesting. On a practical level, we help people better understand themselves.

Since 2023, our team has actively scaled and grown from a small startup to a team of 200+ specialists. But with each new stage, we aim to maintain our priority: a vibrant culture where everyone can share their ideas and make a difference in the product.

You will:

• Define, test, and refine the core value proposition of marketing funnels based on a deep understanding of customer needs for various traffic channels;
• Take ownership and lead funnel development lifecycle, from ideation and design to development and analysis;
• Implement growth hacking techniques to enhance user acquisition and conversion rates;
• Craft compelling marketing messages and claims to highlight Liven's benefits;
• Conduct competitive analysis and market research to inform strategy;
• Collaborate closely with marketing, engineering, design, and product teams to achieve business objectives.

You have:

• 2+ years of experience as a product manager/product marketing manager or related position;
• Experience in BIG FOUR is a plus;
• Experience in A/B testing, market research, and utilizing analytics data;
• Skilled in analyzing complex data and drawing actionable insights;
• Ability to collaborate efficiently with cross-functional teams;
• Excellent communication skills with a proactive and ownership-driven approach;
• Upper-intermediate or higher level of English proficiency.