Digital Marketing Manager

Digital Marketing Manager

Simucube is redefining the future of sim racing and simulation technology. From our cozy office in Hervanta, Tampere, Finland, our team of 60 passionate professionals designs and builds products celebrated for their unmatched performance and uncompromising quality.

We're now looking for a hands-on Digital Marketing Manager to join our marketing team and take full ownership of our paid advertising and growth marketing efforts. You'll run, test, and optimize campaigns across channels, collaborate on content marketing, build scalable systems, and drive measurable results that fuel our global growth.

But this isn't just about performance metrics, it's about making a real impact, building something meaningful, and growing together.

You'll be empowered to take ownership and make bold moves, backed by a team that believes in collaboration, curiosity, and continuous growth.

Are you ready to make a true impact and take our brand visibility to the next level, while advancing your own expertise and growing with us?

The role in a nutshell:

• This is a full-time, permanent role.
• We are based in Hervanta, Tampere. While we offer flexible working arrangements, we enjoy being together in the office and expect this role to have a regular on-site presence.
• The salary range is 4000-4800€/month, depending on experience.
• This recruitment process is anonymous (read more below).

What you'll be doing:

In this role, you will lead our digital advertising efforts across platforms like Meta, Reddit, and Google Ads (including Shopping feeds and YouTube). You won't just manage campaigns; you'll have the opportunity to shape and build them from the ground up, working closely with internal colleagues.

You will be joining a modern and creative international marketing team of nine people — soon ten with you.

Our team includes talented brand strategic marketers and content creators in both visuals and copywriting, so we are able to produce most of our marketing fully in-house. Alongside community-driven marketing and influencer collaborations, we run our own online store and support a strong reseller network, giving you plenty of exciting channels to play with.

Marketing at Simucube is part of our wider commercial team, which also includes customer support and sales. That means you will be working hand in hand with colleagues across functions, so teamwork really is our keyword. Until now, this role has been outsourced, so you'll be the first to bring this expertise in-house. You won't be left alone, though — you'll work with a skilled team and external agency support is available if needed. This is a unique chance to make your mark, build the role around your strengths, and grow with us.

You will leverage tools like HubSpot, GA4, and Google Tag Manager and explore AI-powered solutions to track performance across the full funnel, from first impressions to closed deals. You will be responsible for bringing relevant traffic to simucube.com, generating leads, and turning them into sales with the help of others. You'll have the freedom to build, create, and develop innovative approaches, continuously optimizing campaigns and processes for maximum impact.

You will apply holistic thinking to create scalable, repeatable frameworks for growth, constantly experimenting with ad formats and creative approaches to drive results.

Whether it's B2C, B2B, or employer branding, your focus will be on understanding customer needs and optimizing every touchpoint, not just chasing sales numbers.

We are looking for a team member ready to make a long-term impact and grow with us. You'll have the chance to further develop your expertise in digital marketing, take ownership of major initiatives, and contribute to a fast-growing company.

What makes you thrive in our team:

• Proven track record in scaling brands with paid social and search ads, from zero to growth or by managing larger budgets, including eCommerce and shopping feeds.
• A genuine curiosity and hands-on experience with AI technologies to optimize digital campaigns and unlock growth opportunities.
• Understanding of psychological customer behavior and the buying journey. You think about targeting, how audiences move, which channels they use, and how success is measured along the funnel, combining modern inbound and outbound marketing approaches.
• Ability to turn customer pain points into effective campaigns while understanding what materials are needed and communicating clearly with the team.
• Structured and proactive so you know when something is "good enough" and can guide the team to focus on the right priorities.
• International mindset with eagerness to scale campaigns across markets. Current markets: Europe and North America, with motivation to explore new markets.
• Excellent English skills, both written and spoken. No Finnish required, as our working language is English.

We'd be especially excited if you bring some of these:

• Interest or experience in SEO / GEO
• Strong brand sense, able to quickly grasp a brand's essence and core values and apply them effectively, focusing on building genuine trust with the audience.
• Passion for long-term brand building and conceptual design, resilience when results take time.
• Familiarity with U.S., Brazilian, or Asian markets
• Experience working with premium consumer brands
• Knowledge of the sim racing, e-sports, motorsports, or tech industry landscape

In return, we offer you:

People-first culture: Our employees are at the heart of everything we do. We offer a range of well-being benefits, including a paid 30-minute mid-day stroll daily, bicycle benefit, 400€/year well-being allowance (usable for sports, culture, or wellness), an extensive occupational healthcare plan, and access to high-quality sports equipment for borrowing.

Flexibility and freedom: We support a healthy work–life balance through flexible working hours and hybrid work options. You have a lot of freedom and responsibility in your daily work, but we believe that the best results are achieved together.

Continuous learning: We believe in supporting your growth. You can choose training or education programs we'll happily cover, and we provide access to professional literature of your choice. We want to empower every team member to keep developing their skills.

Throughout the recruitment and onboarding process, we'll take time to understand your interests and strengths – together we'll shape a role that truly excites you.

About us:

As a technology leader in sim racing, we are here to create long-lasting high-quality products, exceed customer expectations, and innovate so that racers can have the best gear available. Our products are used not only by simulation enthusiasts and dedicated e-sports athletes but also by some of the world's fastest motorsport drivers to train off track.

While our products combine the precision of e-sports with industrial expertise and raw performance, the atmosphere at our office in Hervanta is cozy and welcoming. Our relaxed and flat organizational culture is symbolized by woolen socks, worn by everyone - including the CEO. This unique blend of cutting-edge technology and a supportive work environment has earned us the title of Finland's Most Human-Centric Workplace in 2024, by Hälsa.

Simucube (Granite Devices Oy) was founded in 2007 and is fully owned by its employees. In 2024, our revenue was over 15 M€.

Interested in joining us?

We are excited to hear from you! We review the applications as they arrive and may interview potential candidates already during the application period, so send your application as soon as possible, at the latest, on Sunday October 19.

The interview process will take place during October and early November and will consist of two rounds, giving you the opportunity to meet team members and gain additional insights into our work and culture.

Have questions about the role or what it's like to work with us? Reach out to Titta Saarinen, our Talent Acquisition Manager, at titta.saarinen@simucube.com or +358 45 807 2044.

This is an in-house role, so we're not looking for support from recruitment agencies at this time.

Please note that our candidates must be eligible to work in Finland, as we do not have the resources to assist in relocation or the VISA process at the moment.

Anonymous recruitment

As equal opportunities for everyone and continuous development of our ways of working are at the core of our company, we have started anonymous recruitment. We welcome people from different backgrounds and different life