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Digital Project Lead - Marketing

Lead end-to-end digital marketing technology initiatives across multiple brands.
Auckland, Auckland, New Zealand
Mid-Level
2 weeks ago
Sime Darby

Sime Darby

A Malaysia-based multinational conglomerate involved in industrial equipment, motors, logistics, and healthcare across the Asia-Pacific region.

Digital Project Lead – Marketing (Maternity Cover)

In New Zealand, Sime Darby Motor Group (NZ) Ltd imports, distributes, sells and services a wide range of the world's premium truck, transport and passenger vehicle brands. We also offer used vehicles and leasing solutions. Our New Zealand group represents over 22 brands and employs 1000 people. Together, we deliver the best products and solutions to help New Zealand move and develop.

Auckland Central | Fixed-term contract (April 2026 – June 2027)

We're looking for a hands-on Digital Project Lead – Marketing to join our team on a maternity cover. This role is ideal for an experienced digital marketer or digital project specialist who enjoys getting into the detail, delivering practical improvements that enhance customer experience, and confidently managing and governing multiple digital platforms across 20 brands.

The role is focused on maintaining stability, governance, and performance across our marketing technology stack, providing day-to-day operational oversight and troubleshooting, while also delivering a range of practical, customer-facing digital initiatives that improve customer experience and marketing effectiveness.

What will you be doing?

  • Deliver small to medium digital initiatives, including website enhancements, CX improvements, email marketing, and platform updates
  • Work closely with marketing, IT, and external vendors to ensure projects are delivered on time and within scope
  • Provide day-to-day ownership of core marketing platforms, ensuring performance, integrations, governance standards, and issue resolution
  • Gather and document business and technical requirements, including customer journeys and supporting business processes
  • Testing, documentation, training, and handover to business users ensure smooth adoption of delivered initiatives

What will you bring?

  • 5+ years' experience delivering digital marketing technology or website projects
  • Strong project coordination and stakeholder management skills
  • Hands-on experience across websites, email marketing, and digital customer experience initiatives
  • Confidence working with external agencies and internal technical teams
  • The ability to balance delivery work with ongoing platform governance and operational oversight

What will set you apart from the rest?

  • Experience working with marketing technology platforms, CRM, or marketing automation tools
  • Understanding of SEO, UX/UI, analytics, and business process mapping
  • A practical, proactive approach and the confidence to roll up your sleeves when needed

What's in it for you?

  • A varied, hands-on role with real ownership and impact
  • Exposure to a broad digital marketing ecosystem and platforms across multiple brands
  • A supportive, collaborative team environment
  • If you meet the above and are looking for a role that will reward and challenge you, please apply now. Check us out at

    www.continentalcars.co.nz or www.simemotors.co.nz For further information email recruitment@simedarby.co.nz

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Digital Project Lead - Marketing
Auckland, Auckland, New Zealand
Marketing
About Sime Darby
A Malaysia-based multinational conglomerate involved in industrial equipment, motors, logistics, and healthcare across the Asia-Pacific region.