Assistant Marketing & Communications Manager - Waldorf Astoria Maldives Ithaafushi

Assistant Marketing & Communications Manager

Waldorf Astoria Hotels & Resorts is Hilton's luxury brand of iconic hotels committed to personal service and culinary excellence in landmark locations around the world. Each property delivers unforgettable experiences and offers a strong sense of arrival with impressive public spaces worthy of hosting history. Guests can expect True Waldorf Service from the moment they reserve their stay to the moment they leave the property doorstep.

Waldorf Astoria Maldives Ithaafushi made a wow debut in 2019 and is already recognized as one of the finest resorts in the world. Sprawled across three islands, the resort is one of the most sizable in the Maldives. It boasts the country's largest spa, extensive recreation facilities and it's the Maldives resort with the most culinary choices (an impressive 11 specialty cuisine dining options). Besides its 117 luxurious villas, the resort is also home to an exclusive offering: a private island, the largest in the country which is to be rented out in its entirety.

Once you get a glimpse of this one of its kind resort, you know you arrived to a sun-soaked paradise. Luxurious villas act as vast private indoor-outdoor playgrounds, each featuring its own private pool. Everywhere you look, from the standalone villa bathtub to the glass-bottomed floors in the spa's treatment pavilions, the azure water steals the show.

Are you ready to join our talented and dedicated team at Waldorf Astoria Maldives Ithaafushi and take your career to new heights?

The Assistant Marketing & Communications Manager plays an essential role in supporting the Marketing & Communications Manager in achieving key objectives outlined in the annual marketing and PR plan. This role directly contributes to the success of all resort revenue-generating areas — including Food & Beverage, Spa, Gym, Kids' Club, Dive and Water Sports Centre, Tennis, Accommodations, Weddings, and Destination Dining — by helping to drive visibility, engagement, and commercial performance.

The position involves managing individual projects across marketing, media relations, social media, and internal communications, while performing day-to-day administrative duties to the highest standards. It is key to creating a consistent multi-channel experience for our guests and maintaining a powerful online and offline brand presence.

Specifically, you will be responsible for performing the following tasks to the highest standards:

Strategic Support & Cross-Department Coordination

• Assist the Marketing & Communications Manager in executing the annual marketing and PR strategy to meet hotel business needs.
• Collaborate closely with all revenue departments to support campaigns, promotions, and initiatives that drive commercial results.
• Contribute to projects designed to increase resort awareness across all relevant target markets

Digital Marketing & Online Presence

• Support the planning, execution, and performance tracking of digital marketing campaigns across paid, owned, and earned channels.
• Manage and maintain hotel presence on digital platforms, including CMS, CRM, ORM, and email tools.
• Monitor key performance indicators such as web traffic, conversion rates, and digital ROI.
• Conduct regular benchmarking and competitor analysis to ensure strong digital positioning

Social Media Management

• Oversee daily social media activity, including content planning, creation, scheduling, publishing, and engagement.
• Develop and manage a monthly content calendar aligned with the marketing strategy and brand tone.
• Work with internal teams to gather creative assets and stories to feature across platforms.
• Analyze social media performance metrics and recommend improvements for growth and engagement

Public Relations & Media Engagement

• Support the execution of PR strategies and media outreach to promote hotel offerings, events, and experiences.
• Maintain strong relationships with media and press contacts and act as a liaison with PR agencies.
• Coordinate press visits, interviews, filming, and photo shoots; ensure necessary approvals and hospitality arrangements are in place.
• Keep press kits, media databases, and coverage records updated and assist in compiling regular PR performance reports.

Events & Activations

• Be present and actively involved during hotel events, assisting with media coverage and live social content.
• Ensure events and special campaigns are supported across all channels and aligned with brand messaging.
• Collaborate with internal teams to prepare promotional materials, visuals, and media support before each event

Brand Campaigns & Partnerships

• Assist in implementing marketing campaigns for rooms, dining, spa, and seasonal offerings.
• Support initiatives tied to brand partnerships and loyalty programs (e.g. Hilton Honors).
• Coordinate with external agencies and internal stakeholders to ensure consistency in branding and messaging

Administrative & Reporting Duties

• Handle administrative responsibilities including purchase requests, complimentary tracking, database maintenance, and budget documentation.
• Assist in preparing weekly/monthly reports on marketing and communications activity and ROI.
• Maintain up-to-date documentation of departmental activities and ensure all projects are well-tracked and reported

What do I need?

• Previous experience of working in a marketing and PR role for the hospitality industry
• Able to speak further key business languages
• Knowledge of creative, descriptive or effective writing
• Education of previous marketing, communication and/or Digital Marketing experience
• Proven experience of working to and understanding key marketing and PR disciplines, plans and strategies
• Proficiency in Microsoft Office applications, budget management and project and time management
• Exhibits previous experience of written work in a communications role
• Experience of working with media and design agencies

What will it be like to work for Hilton?

Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision "to fill the earth with the light and warmth of hospitality" unites us as a team to create remarkable hospitality experiences worldwide every day. And our outstanding Team Members are at the heart of it all!