Servpro Digital Marketing Lead (remote) - Remote Eligible

Digital Marketing Lead

Drive growth for a restoration powerhouse. Are you a digital native who lives for data-driven results and creative storytelling? Do you want the freedom of a fully remote role while managing the digital footprint for six Servpro franchises across the Scranton, PA and Allentown, PA markets?

We are looking for a tech-forward Digital Marketing Lead to take the wheel. Reporting directly to our Chief Operations Office, you'll have the autonomy to build, manage, and optimize our online presence from the ground up.

The Perks: Why You'll Love Working With Us

• Salary: $75,000 – $80,000 / year (Base) depending on Restoration Industry and Digital Marketing Experience.
• Total Remote Freedom: Work from the comfort of your own home every day.
• Gear & Stipend: We provide all the hardware you need to level up your Home Office setup.
• Work-Life Harmony: Standard hours are 9:00 AM – 5:00 PM EST, but we value results over micromanagement. If you need flexibility, we've got you.
• Direct Impact: You aren't just a cog in a machine. You're the architect of our digital strategy, working directly with Company Leadership.

The Role: Your Digital Playground

As our Lead, you'll own the entire funnel. You won't just be "posting on social"—you'll be building a brand. Your mission includes:

• PPC & LSA Management: Dominating Google Search and Local Services Ads to ensure we are the first call when disaster strikes across all six locations.
• The Data Lab: Using Google Analytics to track conversions and pivot strategies in real-time.
• Content & Social: Creating engaging, high-quality content that resonates with our local communities across all platforms.
• AI Integration: Leveraging the latest AI tools to streamline workflows, generate copy, and stay ahead of the curve.
• Independent Operation: You'll have the keys to the kingdom. We trust your expertise to execute without someone looking over your shoulder.

What We're Looking For

We want someone who is "online." If you understand how to marry technical SEO/PPC with a modern brand voice, you're our person.

• Platform Pro: Expert-level knowledge of Google Analytics, Google Ads, and Meta Business Suite.
• Content Creator: A sharp eye for design and a voice that people actually want to read.
• Tech-Savvy: You're already using AI (ChatGPT, Midjourney, etc.) to enhance your output and stay efficient.
• Reliable: You can hold down the fort from 9-5 EST and communicate effectively in a remote environment.

Experience (3-5 years of working professional experience): A proven track record of managing digital campaigns that actually move the needle.

Ready to Lead?

If you're ready to ditch the commute and take ownership of a massive market for a household name, we want to hear from you.

Apply now and let's build something great together.