Field & Digital Marketing Manager - India

Field & Digital Marketing Manager

Securonix is seeking a Field & Digital Marketing Manager to lead our end-to-end regional marketing strategy in India. This role blends on-ground field execution with digital campaign leadership, designed to drive brand visibility, generate qualified leads, and support revenue growth in one of our fastest-growing international markets. We're looking for a highly motivated, self-starting marketer who thrives in fast-paced environments, knows how to hustle, and can independently drive initiatives forward. Experience in cybersecurity or enterprise tech is highly preferred.

Field Marketing:

• Plan and execute in-person and virtual events including executive roundtables, tradeshows, roadshows, and partner-led engagements
• Align closely with sales, channel, and BDR teams to drive pipeline and accelerate deal cycles
• Manage end-to-end event logistics, budgets, and reporting for all regional programs
• Leverage MDF and partner resources to co-create joint GTM campaigns

Digital Marketing:

• Localize and launch digital demand generation campaigns including email nurture, paid media, and webinars
• Manage account-based marketing (ABM) campaigns in collaboration with global teams
• Own regional digital presence—including localized landing pages, social media messaging, and gated content
• Track performance metrics (MQLs, conversions, pipeline) and report insights using tools like Salesforce, Marketo, and Google Analytics

What We're Looking For:

• 5–7 years of B2B marketing experience in field, digital, or integrated roles; cybersecurity/IT industry experience strongly preferred
• Proven ability to manage events, drive regional demand, and support pipeline growth
• Self-starter with a "get-it-done" mindset—thrives in remote, independent work settings
• Experience executing multi-channel campaigns across email, social, paid, and web
• Proficiency with Salesforce, Marketo (or similar marketing automation), and event management tools
• Excellent project management, communication, and collaboration skills

Key Responsibilities:

• Develop and manage the regional marketing calendar, integrating digital and field activities
• Execute ABM and segment-based campaigns targeting key verticals and strategic accounts
• Support sales enablement with tailored collateral, content, and talking points
• Optimize lead funnel performance—MQL to SQL to opportunity
• Analyze campaign and event performance, providing monthly reports with insights and recommendations
• Coordinate with external vendors, designers, and content writers as needed
• Partner with product marketing to localize global messaging and content

Required Skills & Tools:

• Experience in B2B marketing, field execution, and digital campaign management
• Familiarity with the cybersecurity ecosystem and the enterprise buyer journey
• Strong knowledge of email marketing, paid digital, social media, and web analytics
• Hands-on experience with Salesforce, Marketo, ASANA, and event tools (e.g., Splash, Cvent)
• Ability to work cross-functionally across sales, product marketing, and global demand gen
• Strong content sensibility and ability to adapt messaging for local relevance

Securonix provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, amnesty or status as a covered veteran in accordance with applicable federal, state and local laws. Securonix complies with applicable state and local laws governing nondiscrimination in employment in every location where the company has facilities. This policy applies to all terms and conditions of employment, including hiring, placement, promotion, termination, layoff, recall, and transfer, leaves of absence, compensation and training. Securonix expressly prohibits any form of unlawful employee harassment based on race, color, religion, gender, sexual orientation, national origin, age, genetic information, disability or veteran status. Improper interference with the ability of Securonix employees to perform their expected job duties is absolutely not tolerated.