✨ About The Role
- Responsible for producing and promoting high-quality technical content that enhances the company's brand presence
- Create a variety of content including articles, product announcements, case studies, newsletters, customer testimonials, and videos
- Develop thought leadership content with in-depth articles on IoT-related topics and work on growing the audience across major channels
- Lead the production of case studies and video testimonials for key clients, collaborate with the product team on the bi-weekly newsletter, and ensure content aligns with brand requirements
- Direct and edit videos to ensure they are engaging and informative, while also managing the content calendar and overseeing content distribution
⚡ Requirements
- Experienced content marketer with a minimum of 4 years in the field, particularly in the tech industry, capable of creating various types of content including longform articles, infographics, and video scripts
- Strong project management skills to oversee content production and distribution, ensuring timely delivery and high-quality output
- Proficient in graphic design using Figma and knowledgeable about SEO best practices and web analytics
- Skilled communicator with the ability to translate complex product features into engaging and marketable content
- Proven track record of creating content that drives traffic, engages audiences, and converts prospects into customers