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Marketing Campaign Specialist

Design and execute targeted B2B email campaigns to boost customer engagement and retention
Paris
Mid-Level
14 hours agoBe an early applicant
Scaleway

Scaleway

A European cloud services provider offering a range of infrastructure products including dedicated servers, cloud instances, and container solutions.

Marketing Campaign Specialist

Join Scaleway and shape the sovereign cloud of tomorrow!

Since 1999, we have been designing secure, sustainable infrastructures aimed at supporting the most ambitious companies. Historically known for our dedicated servers (Dedibox), we made a strategic shift to cloud computing in 2015. Staying true to our principles of simplicity, flexibility, and technical excellence, we have become one of the leading players in Europe in the sector. With the rise of artificial intelligence, we have strengthened our commitment, supported by the Iliad Group, which is investing €3 billion to develop a serious, sovereign AI alternative to American and Asian giants. Every day, thanks to our rich catalog of products and services (bare metal, containerization, serverless, AI, etc.), Scaleway proudly serves 38,000 private and public sector clients, from Photoroom to Mistral AI, Golem AI, and ADEME. Our offices are located in Paris, Lille, Toulouse, Bordeaux, Rouen, Rennes and Lyon.

Our growth is driving us to strengthen our Growth Marketing team to boost the impact of our marketing campaigns and better support our business objectives. Your mission will be to design, execute, and optimize B2B email campaigns end-to-end in order to drive measurable engagement and business impact.

We work in a collaborative and international environment where the diversity of Scalers, combined with a spirit of sharing, helps bring new projects to life every day, advancing our ambitions together. You will be part of a team of 5 people (4 permanent + 1 apprentice), working closely with Marketing Ops, Lifecycle Marketing, PMM, Field Marketers, Content, and Startup Program.

Your daily routine includes:

  • Manage and plan incoming briefs for marketing campaigns
  • Design and prepare email campaigns (segmentation, targeting, personalization)
  • Coordinate with cross-functional stakeholders (PMM, Field, Content…)
  • Execute and launch campaigns in Hubspot
  • Monitor performance and optimize campaigns for business KPIs (beyond open/click rates)
  • Ensure compliance with GDPR and best practices in email UX and design
  • Report on results and document campaigns
  • Explore new trends and propose innovative approaches in email marketing

About you:

HARDSKILLS:

- 2–3 years of experience in email campaign management, ideally in B2B SaaS/Tech

- Mastery of a marketing automation tool (Hubspot preferred; Marketo, Pardot also relevant)

- Strong knowledge of segmentation, personalization, and targeting strategies

- Good understanding of email design, copywriting, and UX best practices

- Data-driven mindset with ability to analyze KPIs and optimize for business results

SOFTSKILLS:

- Rigorous and detail-oriented (no broken links or targeting mistakes)

- Organized and able to manage multiple campaigns simultaneously

- Initiative-driven, capable of proposing improvements (not just executing)

- Results-oriented, focused on business impact rather than vanity metrics

- Curious and eager to stay up to date with email and marketing trends

What you will find at Scaleway:

Hybrid Work: We offer up to 3 days of remote work per week.

Offices: Our offices are spacious, dynamic workspaces with bold design, conveniently located near public transport. Most of our offices feature outdoor spaces (terraces) and bike parking facilities.

Dining: Our chef provides a healthy meal service at the headquarters, and breakfast is available across all our sites year-round. Scalers working from regional sites enjoy a Swile card for lunches.

Well-being Commitments: Whether it's access to a gym, daycare places, or discounted services for caring services, Scaleway is committed to supporting Scalers in maintaining a balanced life.

International Environment: With dozens of nationalities, Scaleway offers a stimulating environment where English is as widely spoken as French.

Career & Mobility: Our managers value internal mobility, and opportunities to transition to other entities within the Iliad Group are accessible to all Scalers.

The next steps include:

  • Interview with Talent Acquisition (30 min)
  • Interview with Senior Marketing Automation Manager (1h)
  • Interview with Head of Growth to understand your technical skills and approach to the role (1h)
  • Office visit to meet your future colleagues and discover Scaleway's environment

At Scaleway, we are committed to building an inclusive and respectful workplace where everyone has a fair opportunity to thrive. All applications are considered with care, regardless of age, gender, sexual orientation, ethnic or social background, religion, disability, or any other characteristic. We believe great ideas come from everywhere, and everyone which is why you should definitely apply.

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Marketing Campaign Specialist
Paris
Marketing
About Scaleway
A European cloud services provider offering a range of infrastructure products including dedicated servers, cloud instances, and container solutions.