Product Marketing Manager, Google Slides And Vids

Product Marketing Manager

Whether you're on a consumer product or a business product, you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more.

As a Product Marketing Manager for Google Slides and Vids, you'll work on the Workspace Product Marketing Manager team to lift awareness and usage of these products as part of Google Workspace. You will be at the forefront of AI-generated images and video, contributing to the evolution of Slides and building momentum for Vids. You'll work cross-functionally with product, research, and marketing colleagues to support the development, positioning, and launch of new features. You will articulate our differentiated product value and capabilities and empower our promoters and go-to-market teams to engage existing and prospective customers to drive new subscriptions and daily product usage.

The US base salary range for this full-time position is $137,000-$201,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

Responsibilities:

• Define and execute comprehensive go-to-market strategies for Google Slides and Vids, including positioning, messaging, and identifying effective channels to reach audiences.
• Lead initiatives to increase awareness and usage, showcasing unique capabilities, especially those powered by AI, to enhance productivity and collaboration.
• Create and manage core marketing assets, including engaging use cases, product demos, educational videos, and thought leadership content, for various customer segments.
• Partner with Product, Engineering, Sales, and other Marketing teams to influence product roadmaps, support launches, and ensure cohesive execution aligned with business objectives.
• Extract actionable insights from user, engaged, and industry research to inform marketing strategies, identify growth opportunities, and optimize campaign effectiveness.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, criminal histories consistent with legal requirements, or any other basis protected by law.