Sales Representative - FMCG | Gauteng

Account Manager

Our client is seeking a dynamic and results-oriented Sales Representative to develop and grow revenue through product sales. This role will be reporting to the Director of Sales. The ideal candidate will excel in identifying and engaging potential customers, crafting tailored engagement strategies, and closing deals by highlighting our superior quality and service.

Responsibilities

• Prospect Identification: Research and identify potential customers through market analysis, networking, lead generation tools, and industry events.
• Engagement Planning: Develop comprehensive plans to approach and engage prospects, including personalized outreach strategies, pitch decks, and follow-up sequences to build relationships and nurture leads.
• Sales Conversion: Persuade customers to purchase by demonstrating the unique value of our range, emphasizing superior quality (e.g., premium materials, durability, and customization options) and exceptional service (e.g., fast turnaround, dedicated support, and flexible ordering). Conduct product demonstrations, negotiations, and contract closures to win business.
• Competitive Differentiation: Articulate how our offerings surpass competitors in quality, innovation, and customer service.
• Relationship Management: Maintain long-term relationships with client's post-sale to encourage repeat business and referrals.
• Business Growth: Drive revenue growth by upselling, cross-selling, and expanding accounts. Monitor sales metrics to ensure profitability, set ambitious targets, and implement strategies to achieve year-over-year increases in sales volume and margins.
• Customer Liaison: Gather detailed customer requirements, preferences, and feedback during the sales process.
• Reporting and Analysis: Track sales performance, pipeline status, and market trends. Provide regular reports to management on achievements, challenges, and opportunities for improvement.

Requirements

• Sales Expertise: Proven ability in consultative selling, with strong negotiation, persuasion, and closing skills. Experience in B2B sales, preferably in consumer goods.
• Communication: Excellent verbal and written communication skills, with the ability to convey complex product benefits clearly and convincingly. Skilled in active listening to understand customer needs.
• Strategic Thinking: Proficiency in developing sales plans, analyzing market data, and identifying growth opportunities.
• Technical Knowledge: Basic understanding of design and manufacturing processes to effectively translate customer requirements internally.
• Interpersonal Skills: Charismatic and relationship-focused, with the ability to build rapport quickly and handle objections professionally.
• Analytical Abilities: Comfortable with sales metrics, CRM software (e.g., Salesforce), and tools for tracking revenue and profitability.
• Education: Matric and Tertiary Education in Business, Marketing, Sales, or a related field preferred.
• Experience: Minimum 3-5 years in sales roles, with a track record of meeting or exceeding targets.
• Willingness to travel for client meetings, trade shows, and networking events.
• Proficiency in Microsoft Office Suite and sales automation tools.
• Self-motivated with a results-driven mindset, able to work independently while collaborating with cross-functional teams.
• Valid license and own vehicle.

Benefits

• R50k - R70k CTC