Growth & Revops Lead - Remote Eligible

Growth & RevOps Lead

Salesflow is a fast-growing LinkedIn automation platform used by sales teams, agencies, and consultants globally to generate leads, book meetings, and scale outreach. We're now expanding with a new PaaS/API product offering for B2B SaaS and realigning our outbound function under the marketing team.

We're looking for a high-performance Growth & RevOps Lead to take full ownership of our marketing-led growth engine. This is a strategic and execution-heavy role, ideal for a hybrid operator who can build growth systems, own channels, drive distribution, and scale marketing automation.

Key Responsibilities

• Own end-to-end experimentation and sprints across Paid, Email, SEO, Influencer, Newsletters, Partnerships and PLG strategy.
• Lead marketing and GTM for the new PaaS/API product (lead generation, acquisition, activation).
• Build scalable campaigns for lead gen, acquisition, conversion, and reactivation.
• Drive PLG funnel metrics (visitor > trial > activated > paid > retained)

• Own cold outbound strategy and execution (email, LinkedIn).
• Build messaging, sequences, ICP targeting, A/B tests, and SDR enablement.
• Align outbound messaging across PaaS and core Salesflow offerings.

• Be the HubSpot expert: build, maintain, and optimise workflows, automations, scoring, segmentation, and reporting.
• Set up tracking and attribution frameworks (trial source, CAC, MQL > SQL > Paid journey).
• Create scalable infrastructure for lead handoffs, activation flows, and onboarding.
• Collaborate with Sales, Product, and Customer Success teams to operationalise growth.

• Develop partnerships with complementary SaaS products and platforms.
• Explore co-marketing, newsletter swaps, guest features, and affiliate expansions.
• Build a pipeline and nurture warm B2B partnership opportunities.

Must-Have Skills & Experience

• 3+ years in Growth, Marketing, or RevOps roles at a SaaS company (bonus for PLG or B2B SaaS experience).
• Proficient in HubSpot (or similar tools like Marketo, ActiveCampaign).
• Strong copywriting and messaging instincts across cold, paid, and onboarding flows.
• Data-led: knows how to use analytics tools to make decisions (Mixpanel, GA4, etc).
• Experience launching and scaling outbound functions.
• Familiar with SaaS PaaS/API products and developer-first GTM strategies

Nice to Have

• Affiliate/influencer marketing experience.
• SEO and AISEO experience.
• Experience in a 0 to 1 GTM or startup environment.
• Familiarity with scraping, enrichment, or outbound prospecting tools.

What Do We Offer?

• Salary range $50K and $70K

• Paid holidays + 8 bank holidays

• Remote Work

• Career growth opportunities within the company

• A fun, collaborative, and remote-friendly work environment

• Professional growth – Gain hands-on experience across multiple marketing disciplines and our L&D resources

• Fast-growing SaaS company – Be part of an exciting journey.

• Impact-driven role – Your work directly contributes to our marketing success.