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Sales Engineer - Industrial Automation

Own the regional sales strategy for industrial automation in Gauteng
Sandton, Gauteng, South Africa
Mid-Level
5 hours agoBe an early applicant
Rubicon

Rubicon

A technology firm specializing in innovative solutions for digital transformation and IT strategy.

Sales Engineer

We are seeking a results-driven Sales Engineer to join our Industrial Automation team in Gauteng. This role offers the opportunity to work with leading automation brands to deliver tailored solutions across a diverse industrial client base.

Product Portfolio: Our portfolio includes leading global brands such as Siemens, Schneider Electric, Rittal, LAPP, Balluff, Cognex, Troax, and Murrelektronik.

Key Responsibilities:

  • Develop and maintain strong client relationships
  • Identify and develop new sales opportunities
  • Respond to customer inquiries, including technical queries
  • Present technical products and solutions clearly and confidently
  • Achieve sales targets and contribute to business growth
  • Continuously develop technical knowledge of automation products and applications
  • Maintain accurate CRM data and provide market feedback
  • Attend networking events and industry trade shows

Requirements

Education:

  • Engineering/Electrical qualification advantageous
  • Valid driver's license and own transport

Experience:

  • 2–5 years' experience in technical sales
  • Strong knowledge of industrial automation components, including PLCs, switchgear, VSDs, safety systems, sensors (IO-Link), vision systems, and cabling
  • Proven track record of matching products to client needs and achieving sales targets
  • Established network in Gauteng and surrounds

Personal Profile:

  • Self-motivated and results-driven
  • Strong sense of urgency
  • Service-oriented with a customer-first mindset
  • Strong problem-solving ability
  • Able to work independently and manage time effectively

Skills:

  • Relationship-building and client engagement
  • Excellent verbal and written communication
  • Negotiation and closing skills
  • Ability to clearly explain technical concepts and value propositions
  • Commercial awareness
  • Proficient in Microsoft Office
  • NetSuite ERP experience advantageous
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Sales Engineer - Industrial Automation
Sandton, Gauteng, South Africa
Engineering
About Rubicon
A technology firm specializing in innovative solutions for digital transformation and IT strategy.