Director Marketing

Marketing Director

Join Reynolds Consumer Products and drive your career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and high-performance organization. Are you looking to build a strong career? Then we have an opportunity for you! We are searching for a Marketing Director to join our team located at our headquarters in Lake Forest, IL.

Responsibilities

Your role:

We are looking for a strategic and entrepreneurial leader to launch innovation through brand extensions into new categories. You will have the opportunity to make great things happen!

Strategic vision:

• Identify whitespace opportunities / categories where existing RCP brands can grow.
• Lead consumer research to identify new product opportunities and to guide new product strategic definition and innovation pipeline.
• Build business cases to support recommendations.
• Partner with M&A team on identification of new growth platforms that compliment organic brand extensions.

Portfolio identification:

• Finalize product portfolio.
• Scout and vet suppliers.
• Negotiate terms (quality, cost, delivery).
• Align with sourcing and supply chain teams.
• Work with Finance on P&L development

Cross-functional leadership:

• Collaborate closely with consumer insights, marketing, omni commerce, and sales teams to develop go-to-market strategies.
• Work with RGM team to recommend pricing and promo strategies.
• Ensure readiness across sourcing, packaging, supply chain and sales operations.

Commercialization & execution:

• Develops and executes brand strategies for new product portfolio, ensuring a consistent and compelling brand identity in the market.
• Defines enterprise-level KPIs and measurement frameworks to evaluate success and impact of new initiatives.
• Monitor post-launch performance and continuously optimize to deliver on set KPIs.

You will love it here if…

• You put safety first, always
• You listen, learn, and evolve
• You are passionate about collaboration, teamwork, and achieving shared goals
• You treat all people with respect, operating ethically, and embrace inclusivity
• You are committed to improving our impact on local communities

What we have to offer you here at Reynolds:

• Wisely Pay Card – so you can get your money fast
• Comprehensive benefits plan (medical, dental, and vision)
• Wellness program
• 401K
• PTO
• Tuition assistance
• Employee referral program
• Life insurance
• Employee resource program
• Paid parental leave
• Adoption assistance
• Infertility coverage
• Enhanced musculoskeletal wellness program

Qualifications

We need you to have:

• BA/BS degree in Marketing, Business or related field.
• 10+ years of related professional and progressive product development experience in the CPG industry, with at least 5 years in a senior leadership or management role
• Proven track record of launching profitable and sustainable product innovation.
• Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
• Experience with consumer research methodologies and a New Product Stage Gate Process.
• Excellent business acumen with experience managing budgets/P&L.
• Strong analytical, leadership, and communication skills with the ability to influence across functions.
• Experience working with co-manufacturers.
• Proficiency with retailer scan data analysis programs such as Nielsen or IRI.
• Ability to travel.

Apply today to join a fast-growing innovative company! Not a good fit but know someone who is? Please refer them!

Local candidates only, no relocation assistance available

For applicants or employees who are disabled or require a reasonable accommodation for any part of the application or hiring process, you may request assistance by emailing us at Recruitment@ReynoldsBrands.com.

No recruiter calls or emails please.

RCP affords equal employment opportunities to applicants without regard to race, color, religion, age, disability status, sex, marital status, protected veteran status, pregnancy, national origin, genetics, genetic information, parental status, or any other characteristic protected by federal, state or local law. RCP conforms to the spirit as well as to the letter of all applicable laws and regulations.

Posted Salary Range

USD $144,100.00 - USD $214,350.00 /A

Bonus Eligibility

Role is eligible for 25% annual incentive provided the business meets financial goals and the individual meets their performance goals, subject to plan administration guidelines.