Founding Product Growth Marketer

Founding Product Growth Marketer

At Retell AI, we're not just automating calls—we're transforming how the world communicates. Our AI voice agents are reshaping sales, support, and customer engagement for leading brands. We've raised $4.7M in seed funding and hit $23M ARR with just 20 people.

The Role

We're looking for a hands-on Founding Product Growth Marketer to lead all PLG (product-led growth) marketing efforts. This includes launching new features, educating users, and driving self-serve adoption across the funnel. You'll partner closely with product, design, and growth to shape our narrative, tell compelling stories, and scale user engagement through content, onboarding, and community.

What You'll Do

• Launch New Features: Plan and execute product launches across in-app, email, website, and social channels.
• Own Product Messaging: Craft clear, compelling positioning that resonates with technical and non-technical buyers.
• Drive User Education: Build tutorials, templates, and onboarding content—including initiatives like "Retell University."
• Grow Agency Partnerships: Manage and expand our partner marketing with AI solution agencies.
• Lead Integration Marketing: Collaborate with CRM and platform partners to co-market integrations and drive adoption.
• Create Content: Produce tutorial videos, walkthroughs, and high-converting marketing assets.
• Track and Optimize: Define KPIs, measure impact, and iterate based on results.
• Partner with Product: Influence roadmap with market insights and user feedback.

You Might Be a Fit If You…

• Have 3–7 years of experience in product marketing, ideally in SaaS or AI
• Have launched and scaled multiple features or products with measurable success
• Can translate complex tech into simple, compelling user stories
• Are an exceptional communicator and cross-functional collaborator
• Thrive in fast-moving, ambiguous startup environments
• Are scrappy, resourceful, and energized by owning outcomes
• Have strong instincts for storytelling, UX, and content design

Bonus Points

• Experience with video content, tutorials, or basic editing
• Background as a founding PMM or early-stage team member
• You're AI-native and love automating your workflow

Job Details

• Job Type: Full-time, 70 hr/week (50 hr/week onsite with flexible hours + 20 hr/week work from home)
• On Target Earnings: $160K – $220K / equity .02-.1%
• Location: Redwood City, CA, US
• US Visas: Retell AI is open to sponsoring work authorization for qualified candidates, including H1B/H-1B, TN, L-1, E-3, F-1 (OPT/CPT), and O-1 visas.

Why Join Retell

• You'll be building a category, not just filling in a role
• Work with a tight-knit team of builders obsessed with shipping real value
• Have direct impact on revenue and brand narrative
• Competitive compensation, early equity, and a front-row seat to the AI voice revolution

Interview Process

1. Intro Interview - Conversation with a co-founder to explore your background, experience, and alignment with Retell AI.
2. Take-home Project - Demonstrate your marketing expertise in a mock situation.
3. Interview with Founding CMO - Conversation with Founding CMO to dive deeper into your experience.
4. Onsite/Final Interview - Individual conversations with founders diving deeper into your marketing/GTM insights.

Join Retell AI to shape the future of voice automation, crafting an iconic brand that redefines AI-driven communication.