The Marketing Specialist is an essential member of the Digital organization who will help to support our digital supplier partner offerings. This role will be a key contributor in streamlining, analyzing, and optimizing all our digital marketing offerings to supplier partners through our e-commerce (Digital Branch) site and various outbound digital marketing channels. Reporting directly to the Digital Campaign Supervisor, this successful individual will focus on streamlining and analyzing supplier's digital marketing efforts across ADI.
This individual will work closely with the design team, content team, demand generation team, digital merchandising, category management, Marcom and suppliers to bring offerings from idea to execution. To be successful in this role an individual must see the department as a revenue-generating arm of the company and constantly looking to improve ROI through project management and analyzing marketing performance.
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