✨ About The Role
- The role involves co-creating the overall digital marketing strategy with the executive team.
- The candidate will be responsible for creating, curating, and optimizing high-quality content for the website.
- Performance analysis using analytics tools to measure the effectiveness of marketing campaigns is a key responsibility.
- The development and scaling of persona-based guides targeting the "citizen developer" audience will be part of the job.
- Collaboration with cross-functional teams, including product, design, and engineering, is essential to align marketing efforts with company goals.
- The candidate will need to stay updated with the latest digital marketing trends and implement best practices.
- Formulating and executing a comprehensive SEO strategy to increase organic search traffic is a critical task.
- The role offers significant potential for growth as the founding member of the marketing team.
⚡ Requirements
- The ideal candidate will have at least 5 years of experience in digital marketing, particularly in tech companies.
- A strong focus on SEO and content strategy is essential for success in this role.
- The candidate should possess analytical skills to derive insights from data and make data-driven decisions.
- Familiarity with SEO tools and content management systems is necessary for optimizing marketing efforts.
- Excellent written and verbal communication skills are required to manage external stakeholders and executive teams effectively.
- Experience in content marketing and the ability to create compelling content that resonates with target audiences is crucial.
- Strong interpersonal skills and the ability to work collaboratively in a team-oriented environment are important for this position.