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National Account Executive - Value Retail

Create and implement strategic joint business plans with retail partners to increase market share
Remote
Mid-Level
yesterday
Red Bull

Red Bull

An energy drink brand known for its high-caffeine beverages and sponsorship of extreme sports and music events.

National Account Executive - Value Retail

Red Bull UK is currently recruiting for a National Account Executive - Value Retail to be based in the UK. The National Account Executive (NAE) will work alongside the National Account Manager (NAM) and is responsible for the achievement of volume, share, profit and net revenue targets in the value retail sector. The NAE will also work closely with the wider Red Bull & Specialist channel, national account teams, supply chain, finance, customer marketing and category management teams. The strategic direction of the Company is to be followed with emphasis on the key pillars within the off premise sales team.

This role includes P&L responsibility for value retail customers as well as the creation and development of the overall joint business plan to deliver profitable growth. The role also includes collaboration with the NAMs and other NAEs to ensure delivery of the wider teams objectives whilst continuing to build a winning strategy focused on distribution, share of space and additional placements in order to win value share. Exciting opportunities remain to unlock field coverage in the value retail sector to achieve the objectives.

Job Description

ACHIEVEMENT OF AGREED GROWTH PLANS BY ACCOUNT

Deliver growth targets driven by business plans that are aligned and relevant to the customer's and Red Bull's priorities Post-evaluation of activity within account with learnings applied

FORECASTING, EVALUATION AND DEVELOPMENT

Forecast, drive growth and track development of the account to be able to make well informed, accurate and timely business decisions Ensure accurate forecasts of base, promotional & feature volume and point of sale material, with subsequent evaluation of activities undertaken for future implementation Management alongside the NAMs of finance and operations cycles including Month End Close, Sales & Operations Planning & Channel Review Meetings

CUSTOMER CONTACT STRATEGY

Proactively manage customer contact strategy to remove obstacles to progress. Timely meetings with key contacts to ensure development of overall business plan. Contacts will include, but not be limited to Commercial, Logistics, Category, Finance and Operations.

RED BULL CONTACT STRATEGY

Build and maintain internal contact strategy to help meet overall account KPI's. To include collaboration with Category Management, Logistics, Finance, Net Revenue Management, Brand & Shopper Marketing teams.

BRAND ADVOCATE

To be a brand advocate to your customer, the trade and Red Bull and mirror the brand values in order to deliver enhanced brand perception at all times.

Qualifications

Proven track record of achievement in within a commercial environment Experience of negotiating and running a joint business plan Excellent communication, organisational and presentation skills Proven ability to handle, evaluate and utilise sales data and insights effectively

Additional Information

At Red Bull, we exist to give people wings. To achieve that, we recognise the value that comes from having a highly diverse workforce that has the freedom and responsibility to realise their ideas and seize opportunities. We make recruiting decisions based on experience, skills, potential and talent: everyone is welcome here.

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National Account Executive - Value Retail
Remote
Sales
About Red Bull
An energy drink brand known for its high-caffeine beverages and sponsorship of extreme sports and music events.