Field Marketing & Brand Activation Stage

Field Marketing & Brand Activation Stage

Are you ready to dive into the dynamic world of Red Bull? Are you a fan of the brand and the product? And are you a driven student who wants to develop within Brand Marketing by, among other things, increasing the visibility of the brand and product? Then we are looking for you!

Within this role, you will take an important position within the Field Marketing Team. This is a highly versatile position that is at the heart of the organization. This is the department responsible for direct consumer contact. As a Field Marketing Intern, you will ensure maximum impact in the field. The Field Marketing Team consists of the Brand Manager Field Marketing, 2 Field Marketing Specialists, and 2 Field Marketing Interns. Together, they direct the 70 Student Marketeers: our brand ambassadors in the field who you undoubtedly have seen driving in our Red Bull Mini. Through them, we build trial and awareness of our product among the entire target group. In addition, we win the hearts of students through events and original brand activations.

We work with a selection day. This will be organized on Wednesday, October 15, starting from 1:00 PM. Attendance is mandatory to start the internship. You can apply until Friday, October 10, but we recommend submitting your application as soon as possible!

As a Field Marketing Intern, you will think about product and brand integration at a higher level at events. In addition, you will be (co-)responsible for the strategy, organization, and execution of (inter)national Red Bull student events that contribute to building brand love among students.

Planning & Organization

You will be responsible for keeping the Student Marketeer program running. You will coordinate with team captains, other stakeholders, keep the administration, and ensure that the teams have the right tools to bring the brand and product to life in their own city. You will guide the logistical processes and process requests for the team from the organization and beyond.

Management & Development Student Marketeers

You will learn to develop management skills by leading a large team of students and being the right hand of your manager. You will coach the team by providing constructive feedback and evaluating the students' work.

Recruitment & Selection of Student Marketeers

As a Field Marketing Intern, you will be responsible for the recruitment and selection of new Student Marketeers together with the team captains of the different regions. This means you will always be involved in attracting and selecting potential candidates. You will organize an onboarding for new Student Marketeers and ensure that new Student Marketeers receive a good introduction at Red Bull.

Everything is possible

At Red Bull, no day is the same and your tasks are versatile and varied. There is a lot of room for initiative and development. If you have your internship tasks under control, you will be challenged to develop within your areas of interest.

An HBO or WO degree in Marketing, Communication, Management, Business Administration, HR, or another relevant field.

An energetic and ambitious student with a passion for the Red Bull brand and product.

Works independently, stands strong in your shoes, and dares to take responsibility.

Excellent commercial and social skills.

A proactive and sharp organizational talent with an eye for detail.

A good sense of the Red Bull brand and the values it wants to promote.

Available from February 2026 for 7 months.

Five days a week available and sometimes on weekends.

A driver's license is required.

Red Bull Nederland believes that having a diverse pool of talent contributes significantly to our success. Therefore, we consider experience, skills, and mindset. We are open to applications from everyone in our society, regardless of age, gender, disability, sexual orientation, race, or religion.