Marketing Business Consultant

Marketing Business Consultant

Do you want to help set the direction for marketing in a SaaS company where data, creativity, and business go hand in hand? Do you understand how to turn data and customer insights into strategies and campaigns that make a real difference – and do you have solid experience with Lead Generation and/or Performance Marketing? If so, we might be looking for you as our new Marketing Business Consultant.

Your role in Marketing

As a Marketing Business Consultant, you will be the primary contact point for Marketing for one of our three product teams. You will act as a link between Marketing and the business – and have the mandate to make decisions on behalf of Marketing.

The role is broad and both strategic, tactical, and operational. Based on the product team's goals, you will develop sharp marketing strategies in collaboration with your colleagues, drive the campaigns forward, and follow up on the agreed KPIs. You will also be responsible for the tactical and operational work within Lead Generation and/or Performance Marketing.

This is how you create value in the role

You will be the one who ensures direction, coherence, and progress – both in the strategy work and in the execution. Specifically, you will:

• Hold workshops and develop marketing strategies in close collaboration with the Product Team.
• Plan, coordinate, and execute lead-generating campaigns across Denmark, Norway, Sweden, and Germany.
• Define relevant KPIs and continuously follow up on performance.
• Contribute to targeted campaign content with a focus on SEO/GEO.
• Ensure successful launches of new product features for both new and existing customers.
• Keep our brand identity and tone of voice sharp and consistent across channels.
• Advise proactively on lead generation and new market trends.
• Take on the tactical and operational responsibility for Lead Generation and/or Performance Marketing.
• Report continuously to both the Product Team and Marketing.
• Conduct minor market research and analyze data.
• Prepare presentations and communicate strategies and results to stakeholders.

This is what makes you a strong match

You have a strategic and consultant-oriented view of things – but you are also the type who gets things done. As a person, you are creative, curious, and idea-driven, but also structured and detail-oriented. You get energy from creating relationships across the organization and enjoy an environment where the pace changes, ambitions are high, and there is room for both focus and humor.

We are looking for you who have:

• A relevant higher education in marketing, communication, business, or similar.
• Minimum 4–5 years of experience with B2B marketing, preferably in an international context and very preferably from a SaaS company.
• Documented experience with strategic marketing planning, campaign execution, and lead generation.
• Strong analytical skills and experience with KPI reporting and data-driven decision-making.
• The ability to collect and convert customer data into sharp marketing strategies and effective campaigns.
• Great knowledge of SEO, inbound marketing, and digital campaign tools.
• Fluent Danish and English in writing and speaking – and preferably knowledge of Norwegian and Swedish.
• Strong presentation and communication skills.
• A creative approach to creating relevant leads in ever-changing markets.

What you will be part of

With us, you will not just get a role with responsibility and influence – you will also land in a Marketing team where we help each other, lift together, and send high fives over the table when something succeeds. There is room to be both ambitious, professional, and focused, while there is no distance between the good jokes.

And then there is all the other stuff that makes everyday life extra good: delicious office facilities, an attractive health and pension plan, and not least a lunch system where the chefs really care about the food. You will also get access to our fitness center and an active staff association that is behind a lot of great events.

Salary: According to qualifications. The position is permanent and 37 hours/week.

Workplace: Olof Palmes Allé 20, Aarhus N.

Application deadline: January 4, 2025

Does it sound like something for you?

Send us your CV and application where you briefly describe your experiences, goals, and results.

We expect to hold the first interview in week 4 and the second interview in week 5. If you are invited to the second interview, you should expect to prepare a smaller case study and complete two online tests – a cognitive test and a personality test.

If you have questions about the position, you are welcome to contact Marketing Manager Henriette Lundfold at +45 60 36 14 11.

Short about Stakeholder Intelligence: Many might know us best for our solution, SurveyXact. We are a relatively independent subsidiary of Rambøll. Our goal in Stakeholder Intelligence is to provide customers with insights and knowledge that lay the foundation for sustainable change in their companies, institutions, organizations, and society in general. Today, Stakeholder Intelligence includes a range of solutions that help public and private companies to arrange data collection, analyze data, and convert it into concrete actions and changes that make a real difference in everyday life. The Marketing Department: We are currently eight in the team with different expertise in design, text, content, and marketing. We have marketing responsibility for all SaaS products in Stakeholder Intelligence. Our brands are SurveyXact, PeopleXact, and Hjernen & Hjertet.